The HEINEKEN Company
Marketing Manager - 12m FTC
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Salary: £98,766 to £122,000 depending on experience, plus benefits listed below
Function: Marketing
Location: London
Contract: Fixed-Term Contract
Closing date: 5th August 2026
Please note, we may close vacancies early where we receive significant numbers of applications, so don't delay!
As the UK's leading beer, cider and pub business, we're home to some of the world's best-loved beers and ciders, and a leading player in the international drinks industry.
We're the name behind a host of brilliant brands, from Inch's to Birra Moretti and many more. And with around 2,400 pubs to our name in the UK, our Star Pubs business is all about putting pubs at the centre of community life.
But we're more than great beers and ciders. We're a place where passion meets purpose, careers are built as carefully as our brews, and enjoyment of life is part of the job.
We're looking for a Marketing Manager to lead a portfolio of our best-loved brands and drive volume, value and market share growth. You will own the brand P&L, lead a team of managers and senior specialists, and act as brand guardian across the HEINEKEN UK business.
About The Role
As Marketing Manager, you own the health and growth of a portfolio of our best-loved brands, driving volume, value and market share. You are the brand guardian and the leading advocate for these brands right across the HEINEKEN UK business.
You lead a team of managers and senior specialists. Your job is to get the best from them, building their capability and developing the talent we will need next, rather than doing the work yourself.
Day to day, you set and own the brand and channel plans. You use the full marketing mix to grow profitability and brand awareness, track performance against plan, and step in early where something needs correcting, keeping people informed as you go.
The role reaches well beyond your own team. You partner with senior leaders across Business Units to shape cross-functional strategies, and you read consumer attitudes, competitor moves and distribution closely so our brands keep pace with the market.
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You also help lead our Marketing transformation, influencing across functions and stakeholders within a complex multinational matrix.
Who We're Looking For
This is a senior marketing leadership role, and you will deliver results through your team. Our HEINEKEN Behaviours are integral to how you lead.
We're looking for a proven marketing leader who brings:
- End-to-end business leadership, with large-scale P&L ownership and clear commercial accountability
- A track record in modern, culture-led brand building, with the appetite to drive Marketing transformation
- Experience leading sizeable, high-performing teams, building capability and developing talent rather than doing the work yourself
- Confidence operating within a complex multinational matrix, influencing across functions and stakeholders
- Deep FMCG and consumer sector knowledge, with a feel for the external market, competitor behaviour and distribution
- Strong commercial and analytical judgement, turning insight into winning brand and channel plans
- Experience developing through-the-line communications campaigns across the full marketing mix
We embrace learning and growth. You're also likely to bring experiences not listed here. These are welcome and celebrated.
This could be the role for you!
Why join us?
We're all about brewing the Joy of True Togetherness, and it starts with our people.
We believe in bringing everyone together, making sure you feel supported, valued and included from day one. Every one of our colleagues has a role to play in shaping the future of beer, cider, pubs and beyond.
It's a brilliant time to join us. We're pioneering in low and no alcohol products, continuing to wow the world with creative marketing campaigns, investing into pubs and brewing a better world for people and the planet.
We're a place where you build a meaningful career, with plenty of opportunities for continuous learning and development. If you're ready for your next challenge, here's your chance to step up, raise the bar and brew a great career.
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Our Benefits
Here's a flavour of what we offer:
- Annual bonus
- Benefits Allowance (15% of base salary)
- Company-funded Private Medical Healthcare
- Double-matched pension (up to 10%)
- 35 days annual leave (holiday trading available) + 3 public holidays
- Flexible benefits, including a retail discounts platform
- A quarterly allowance to purchase our delicious ciders and beers (low and no alcohol options available)
…And much more! Check out our Why Join Us page if you'd like more information.
You'll also have the opportunity to participate in our colleague networks, in which people from across the business connect to help champion diversity, equity and inclusion, ensuring we're continuing to give people a voice.
The application
If you like what you've read and are ready to brew a better career with us, let's get going! We may close vacancies early where we receive lots of applications, so don't delay!
If you need any adjustments made to support your application, for example if you require information in different formats, or if you have any accessibility issues, then we're more than happy to review our processes. Please feel free to get in touch with us at [email protected].
You might feel you don't meet every single requirement for this role, and that's okay. We all need the opportunity to develop and untap our full potential. If this advert piqued your interest, we'd encourage you to submit an application rather than ruling yourself out. You never know, you may be exactly what we're looking for!
Please note you must have legal right to work in the UK.
Who We Are
We've more than 150 years of brewing history and are proud of this legacy. Yet we're sure our best days are ahead of us. Every one of our colleagues has a role to play as we dream big, set bold ambitions and push the boundaries.
Apply today to discover Your Future, Untapped.
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