Lloyds Banking Group
Marketing Manager - Affluent, Savings and Investments - 12 Month FTC
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Marketing Manager - Affluent, Savings and Investments - 12 Month FTC
Marketing Manager - Savings and Investment (12 Month FTC) | End Date: Tuesday 07 July 2026 | Salary Range: £61,344 - £68,160
Location: Halifax Hours: Full-time Duration: 12 Month Fixed-Term Contract Working Pattern: Hybrid (2+ days in office / 40% hybrid)
About the Role
We're looking for a Marketing Manager specialising in Savings and Investment, with a critical role in driving customer lifecycle management for aligned business areas.
What You’ll Be Doing
- Manage the execution of the Customer Lifecycle Management (CLM) marketing plan, ensuring accountability for deepen and retain activity across key customer segments
- Implement marketing activity supporting innovation and owning performance outcomes, collaborating closely with Full Funnel, Accelerator, and partner teams
- Define hypotheses to test, shape test-and-learn activity, and deliver against agreed objectives
- Deliver tactical marketing challenges within agile pods (lean, temporary, cross-disciplinary teams)
- Manage handover of successful activity to CRM, Growth, and Campaigns & Social teams for automation
- Maintain a deep understanding of customer needs, behaviour, and journeys to inform planning and prioritisation
- Use data and insights for tracking performance, optimising activity, and reporting outcomes
- Stay ahead of marketing trends in channels, data, and technology to continuously improve effectiveness
- Cultivate a culture of strong execution, agility, and collaboration, contributing positively to team performance
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Why Join Us?
We’re investing billions in people, places, and tech to redefine how we serve 28 million customers. We’re a growing organisation, and we’d love you to take part in this journey.
Requirements
Full Funnel Marketing Planning & Execution
- Proven experience in Customer Lifecycle Management (CLM) or full-funnel marketing activity
- Experience driving cross-sell and upsell campaigns delivering incremental customer and commercial value
Agile Ways of Working
- Experience thriving in agile environments, collaborating across teams and disciplines
- Proven ability to prioritise, manage dependencies, and deliver work efficiently
Marketing Innovation
- Strong track record in developing test-and-learn marketing approaches
- Comfortable scaling insight-and-data-based activity while removing low-performing initiatives
Commercial Acumen
- Strong grasp of how marketing impacts commercial outcomes
- Ability to balance customer-centricity with business objectives and ROI
Values & Behaviours
- Collaborative mindset ("Us" over "Me")
- Strong integrity, accountability, and ownership
- Curiosity-driven approach with a commitment to continuous improvement
- Customer-centric decision-making
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About Us
We strive to be the leading UK business for diversity, equity, and inclusion, ensuring our customers, colleagues, and communities thrive. We offer: ✔ Ascension & £15% pension contribution ✔ Annual performance-related bonus ✔ Share schemes & discounted shopping ✔ 30 holiday days (inclusive of bank holidays) ✔ Flexible parental leave & wellbeing initiatives ✔ Reasonable adjustment for colleagues with disabilities (including flexible attendance & neurodiverse support)
As Disability Confident Leaders, we guarantee interviews for a fair, proportionate number of disability applicants who meet the role’s minimum criteria under the Disability Confident Scheme.
Your Next Steps
For more information, visit our Flexible Working Options page. To apply, Join Us and shape the future of finance.
For career opportunities, email: careers@lloydsbanking.com
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