Wickes
Marketing Manager – Brochures & Publications
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Marketing Manager – Brochures & Publications
Marketing Manager (Publications) – 12-Month Fixed-Term Contract (FTC)
We are looking for a highly organised Marketing Manager to take ownership of the end-to-end management process for all Wickes publications, including brochures, promotional leaflets, and seasonal flyers. The role is operational, focusing on the strategic leadership of these assets—ensuring seamless delivery from concept to store distribution while maintaining brand alignment.
Rather than managing the technical artwork, you’ll own the production process, working closely with the internal creative team, briefing their work, and coordinating cross-functional input to bring ideas to life.
Key Responsibilities
End-to-End Process Ownership
- Manage the entire lifecycle of publication production: from strategic briefing to in-house studio development, proofing, and final store distribution.
- Oversee project timelines and milestones to guarantee on-time, on-budget delivery for all print materials.
Creative Briefing & Collaboration
- Develop and clearly communicate strategic briefs for creative teams, ensuring trend-led photography, CGI imagery, and design align with Wickes brand guidelines.
- Collaborate with in-house design and art teams to iteratively refine concepts until they meet required standards.
Stakeholder Management
- Serve as the central point of contact between Marketing, Commercial, Retail Operations, and other departments to align inputs and resolve conflicts.
- Act as the brand gatekeeper, ensuring all creative output adheres to visual and tonal guidelines.
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Operational Excellence
- Lead the creation and maintenance of production planners and workload trackers to optimise efficiency.
- Monitor supplier performance and production progress, mitigating delays and excursions.
Budget & Supplier Management
- Own the publications budget, including budget forecasting, approvals, and reporting.
- Establish and maintain partnerships with external printers and suppliers to maximise cost-effectiveness.
Brand Guardianship
- champion consistent brand representation across all print materials, auditing outputs for compliance with internal design systems.
What We’re Looking For
- Project Management Expertise: Proven ability to manage complex, multi-stakeholder workflows—preferably in retail or design contexts.
- Strategic Communicator: Strong skills in translating marketing objectives into clear creative briefs and presenting ideas to senior stakeholders.
- Exceptional Coordination: Highly organised with sharp attention to detail in workload planning, print planning, and proofing processes.
- Attention to Detail: Rigorous approach to process oversight, delivery quality, and adherence to brand standards.
- Collaborative Mindset: Experience in fostering cross-departmental alignment and delivering projects through mixed stakeholders.
- Bonus: While familiarity with design tools (e.g., Adobe Creative Suite) is useful, this role is process-driven, not hands-on creative.
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What We Offer
- Career Growth: Mentorship, training, and development opportunities to progress your professional trajectory.
- Industry-Leading Benefits
- Competitive bonus scheme
- Private Medical & Life Assurance
- Enhanced pension contribution
- Employee discount platform (including sceneont.com for cashbackretvalium, gym savings, and cycle-to-work schemes)
- Inclusive Culture & Wellbeing Support
- Employee Assistance Programme, financial wellness resources, and access to parental/menopause/fertility support.
- Flexible Environment: A workplace that prioritises work-life balance and encourages you to bring your whole self to work.
Why Work at Wickes?
Wickes is a multi-channel home improvement retailer—£1.6bn+ revenue, 50 years in business, and 230 stores with a mission to create the best home for people. Beyond our revenue scale, our colleague culture stands out:
- Collaborative & Fun: We thrive on teamwork, creativity, and a no-nonsense approach—where every idea is valued.
- Inclusivity: A Disability Confident Employer, committed to diversity and accessibility. If you require adjustments during the process, simply let us know.
If you’re driven, detail-oriented, and passionate about making things work beautifully, we’d love to hear from you.
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