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Marketing Manager / Lead
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Marketing Manager / Lead
Marketing Manager or Lead – Growth Phase
About the Role
Innovation Foresight (IF) is entering a new phase of growth, and we’re seeking a Marketing Manager or Lead to elevate our presence in key markets and with target clients.
Our work operates at the intersection of design, technology and trust—a complex but meaningful space requiring deep curiosity, organisation, and passion for emerging ideas. You won’t need to know everything immediately, but you must be eager to explore and engage with meaningful work.
For the right candidate, we’re also considering introducing a Marketing Mentor, a senior external practitioner who can join a couple of days a month to support your development and refine our marketing strategy.
Positioned under the Managing Partner, this role will involve close collaboration with IF’s leadership team and Growth Lead, translating strategy into tangible activity. Responsibilities will rotate based on business and strategy needs but may include:
Responsibilities
Brand and Messaging
- Shape IF’s brand voice and messaging, ensuring consistent and authentic external communications
- Translate business priorities and positioning into compelling narratives across channels
- Maintain and govern IF’s messaging house and campaign frameworks, ensuring alignment with strategic goals
- Lead external designer relationships for core marketing assets
Content and Thought Leadership
- Oversee IF’s content calendar, including LinkedIn, the monthly newsletter, and blog, maintaining visibility and credibility
- Develop and distribute content across digital platforms, helping curate posts, articles, and frameworks
- Support senior leadership in generating and refining LinkedIn content and community engagement—including idea development and editorial input
- Produce, schedule, and distribute the monthly newsletter end-to-end
Events and Visibility
- Define IF’s external events strategy, securing speaking opportunities, sponsorships, and high-priority attendance
- Manage speaker logistics and vendor relationships, including briefs, talking points, and event coordination
- Develop and prepare talks for leadership presentations
- Organise internal and public-facing events, fostering networking and key conversations
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Business Development Support
- Align marketing, content, and outreach with commercial prospects and targets
- Identify engaged leads and liaise with the Growth Lead to nurture opportunities
- Develop relationships with external partners, event organisers, and clients for case study and engagement purposes
- Contribute market and audience insights to optimise IF’s marketing investments
Employer Brand and Culture
- Collaborate with Operations and People leads to position IF authentically in recruitment efforts
- Craft hiring content and communications that embody IF’s voice
- Oversee awards submissions and industry recognition opportunities
- Support internal communications, employee engagement, and cultural storytelling
About You
- You have marketing experience in a design consultancy, agency, or professional services environment—either stepping into a management or leadership role.
- Highly organised, capable of juggling multiple workstreams (e.g., content calendars, events, and brand projects) with minimal oversight.
- A strong writer and communicator, adept at crafting clear, concise, and on-brand content for diverse formats (social, newsletters, event briefs, etc.).
- Intellectually curious about emerging fields: AI, data, design, and policy. You’re motivated to learn rather than starting with full expertise.
- Understand the synergy between marketing and business development, having worked to align marketing efforts with sales/commercial goals.
- A confident collaborator—willing to engage with senior leaders, refine briefs, and produce outcomes that exceed expectations. Comfortable working independently as IF’s sole dedicated marketing role.
- Experimental and updated—actively explores AI and emerging tools to enhance efficiency and impact.
- A passionate, low-ego-driven professional who seeks meaningful work and intrinsic motivation over ego recognition.
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Location
IF is based in London, with a preference for candidates based nearby or within commutable distance. IF operates as a remote-first team and currently meets in a co-working space in Old St. on Wednesdays, though flexibility is key.
The Hiring Process
We prioritise direct connections throughout the interview process:
- Introductory call (30 minutes): Align on expectations, roles, and experience
- Detailed interview (60 minutes): Explore your background, marketing philosophy, and familiarity with IF’s work
- Practical task: Assess fit by testing your approach to our challenges
- Final interview (60 minutes): Discuss culture, motivations, and a storied view of working at IF
We use an AI note-taking service to assist interview transcription.
Benefits
Salary range: £50,000 – £65,000 (based on experience).
Key benefits include:
- Annual bonus scheme (introducing with a 2026 focus on collective success, evolving towards performance-based incentives post-2026)
- 33 days holiday (25 calendar + bank holidays)
- Christmas and summer closures (aligned with key calendar downtimes)
- 5 days paid carer’s leave
- Enhanced parental leave (across all routes to parenthood)
- Wellbeing-centric working model with core hours of 10:00–16:00, flexible start/end times (07:30–19:00).
- Meeting-free Fridays (encouraging completion and mental recuperation)
Working at IF
IF balances high-impact work with personal fulfilment. We expect ambition and a collaborative ethos but prioritise work-life harmony. Core values include flexibility, thoughtful syncing, and an emphasis on meaningful career progression.
We are ambitious, hardworking, and capable of prioritising beyond the standard 9-to-5, but also recognise the importance of wellbeing, quality time, and space to think. The full team pows, clarifies priorities, and creates depth in our communication to support individual freedom with strong collective unity.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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