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Marketing Manager (Product)
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Posted via SalaryGuide — the career platform built for marketers.
Driftrock Limited is hiring a Product Marketing Manager to own go-to-market assets, sales enablement, and launch materials for a fully remote role with UK working-hours overlap.
This role lists £45,000 to £60,000 plus share options. Before applying, use SalaryGuide to compare the range against product marketing and B2B SaaS marketing benchmarks, so you know how it sits in the market.
You can also review the company/job breakdown, role context, and tailor your resume to this exact JD before you apply. Every job we share comes from a real hiring team. No recruiter posts, no third-party boards, no duplicates, no stale reposts.
Role Snapshot
- Original title: Product Marketing Manager
- Company: Driftrock Limited
- Team: Commercial
- Reports to: Matt Baldwin, CEO
- Location: Fully remote, UK or abroad, with a few hours of daily overlap with UK working hours
- Contract: Full-time, permanent
- Salary: £45,000 to £60,000 + share options
Company Overview
DRIFTROCK LIMITED is a consumer services company based out of Commercial Unit 2 Aurora Buildings, 124 East Road, London, United Kingdom.
About the Role
Driftrock is hiring its first dedicated product marketing hire to own the go-to-market asset library and sales enablement materials that help major automotive brands understand Driftrock’s differentiation and choose the platform again and again.
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Responsibilities
- Build and maintain Driftrock's core sales assets, including decks, product one-pagers, pitch narratives, and demo leave-behinds.
- Own sales enablement materials, competitive battlecards, objection-handling frameworks, and conversation playbooks.
- Lead go-to-market work for new product launches, including positioning, messaging, and launch assets.
- Research customers and market trends, then translate insights into sharper positioning across the buyer journey.
- Partner with Commercial and Customer Success to produce customer case studies for sales, events, and digital channels.
- Support Driftrock’s thought leadership programme with guides, articles, and data-led insight content for the automotive marketing space.
Qualifications
- Proven track record building GTM sales assets, decks, one-pagers, and battlecards that sales teams use to win deals in a B2B SaaS environment.
- Strong writing ability, with experience turning complex technical products into clear, differentiated narratives.
- Comfortable working directly with sales and commercial teams.
- Strong design eye for on-brand, professional materials and high-quality decks.
- Self-starter who can set priorities, work autonomously, and ship without hand-holding.
- Bonus: background in automotive, mobility, or adjacent B2B verticals.
- Bonus: familiarity with competitive positioning frameworks such as April Dunford's Obviously Awesome.
- Bonus: experience with lead generation, marketing automation, or AdTech products.
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Compensation and Benefits
- Salary: £45,000 to £60,000.
- Share options in Driftrock on founder-friendly, tax-efficient EMI terms, including the option to retain vested options after leaving at board discretion.
- Comprehensive Vitality health cover, including medical, dental, vision, hearing, mental-health support and therapy, cancer cover, Headspace, and Vitality rewards.
- 24 to 28 days holiday, plus bank holidays.
- Pension contributions, life assurance, and income protection.
- Electric car salary-sacrifice scheme through Octopus.
- Enhanced maternity and paternity leave.
- Learning budget for books, courses, and conferences, plus time for personal goals.
- Perks and discounts via CharlieHR and a BMW Group employee discount programme.
- Remote-first and flexible working, with co-working space available.
Apply Through SalaryGuide
The full role opens on SalaryGuide, where you can review the role context, salary benchmark, and company breakdown before applying.
This is a strong fit for a product marketer who likes building practical GTM assets that sales teams actually use: decks, one-pagers, battlecards, objection-handling frameworks, launch materials, and case studies.
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