Future Publishing

Marketing Manager - Subscriptions, 12 Month FTC

Bath
£30k – £42k/yr
Posted 3 months ago

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Marketing Manager - Subscriptions, 12 Month FTC

The Subscriptions Marketing team are responsible for all direct-to-consumer marketing, promoting Future's portfolio of print and digital specialist titles to both existing and potential customers. The overall objective of the team is to sustainably increase subscription revenues through optimised marketing campaigns via a variety of online and offline channels. What you'll be doing Reporting to the Senior Marketing Manager, the Marketing Manager will operate in a strategic capacity. You will devise and deliver an effective plan that owns and drives decision-marketing for designated vertical acquisition performance, marketing trends, customer behaviours, pricing, previous performance, positioning, and CPA. You will prioritise and co-ordinate workload effectively for yourself and your reports. You'll be accountable for best-practice and accurate execution and delivery of acquisition campaigns within your designated verticals, and across the wider portfolio. You will also required to develop 3rd party opportunities to acquire new subscribers, to build/maintain working relationships with existing providers and vendors, and to actively explore new areas of opportunity. Experience that will put you ahead of the curve At least 4 years of experience in marketing and campaign management Direct report management experience Subscriptions marketing experience or marketing qualification Management experience Experience with campaign analysis Budget management Numerate and commercially aware (profitability, ROI, ARPU, LTV) Previous experience using AI tools to increase productivity What's in it for you The expected range for this role is £30,000 - £42,000 This is a Hybrid role from our Bath Office, working three days from the office, two from home … Plus more great perks, which include; Uncapped leave, because we trust you to manage your workload and time When we hit our targets, enjoy a share of our profits with a bonus Refer a friend and get rewarded when they join Future Well-being support with access to our Colleague Assistant Programmes Opportunity to purchase shares in Future, with our Share Incentive Plan Internal job family level P5 Who are we… We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces. We've got ambitious plans that further build on our growth momentum and unlock new opportunities – and we're looking for driven people who want to be a part of it! Our Future, Our Responsibility - Inclusion and Diversity at Future We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive. When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone. Because a diverse team isn't just good for business. It's the Future. Find out more about Our Future, Our Responsibility on our website. Please let us know if you need any reasonable adjustments made so we can give you the best experience! #LI-Hybrid #LI-HD1

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Skills

Marketing Campaign Management
Direct Report Management
Subscriptions Marketing
Acquisition Performance
Marketing Trends Analysis
Customer Behaviour Analysis
Pricing Strategy
CPA Management
Third Party Opportunity Development
Vendor Relationship Management
Budget Management
Commercial Awareness
Profitability Analysis
ROI Analysis
ARPU Analysis
LTV Analysis