Agility PR Solutions
Media Analyst
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Media Analyst
Who We Are
Agility PR Solutions provides today’s communicators with an AI-native environment for media outreach, monitoring, and intelligence. While others retrofit legacy systems with AI as an afterthought, we have built intelligence into the very core of our DNA. Our platform is designed to help PR teams discover insights faster, forge deeper media connections, and amplify stories with precision.
Since 2003, Agility has been dedicated to building the industry’s most sophisticated engine of insight, empowering communicators with clarity and confidence to shape their organization’s future. As one of the fastest-growing companies in the PR tech space, we are consistently recognized on G2 for our ease of use, rapid implementation, and elite customer service.
We are a remote-first global team spanning Canada, the US, UK, Philippines, and India. At Agility, we foster an empowering culture that drives innovation at every level and supports continuous learning through competitive benefits.
About The Role
Reporting to the Director, Data Analytics & Media Intelligence, the Media Analyst shapes critical media coverage analysis reports for clients by:
- Understanding client needs
- Designing reporting approaches
- Coordinating execution
- Reviewing work
- Delivering polished final products
This is a multi-faceted role combining analytical skill, editorial judgment, project ownership, and client-facing communication.
The ideal candidate must be:
- Highly communicative
- Proactive and able to own their work
- Capable of demonstrating sound judgment under pressure
- Curious and composed
Technical skills are developable, but soft skills are critical.
What You’ll Do
Media Monitoring and Analysis
- Gain expertise in Agility’s platforms and related tools to monitor and evaluate media coverage across print, online, broadcast, blogs, and social media.
- Analyze coverage through quantitative and qualitative methods, including:
- Tagging
- Sentiment analysis
- Data cleaning
- Trend identification
- Narrative synthesis
- Validation of automated outputs
- Create executive-ready reports featuring:
- Clear writing
- Intuitive data visualizations
- Practical insights
- Careful accuracy, balance, and evidence
Client Understanding and Communication
- Deeply understand assigned client accounts, including:
- Their priorities
- Reporting goals
- Recurring sensitivities
- Communication preferences
- Ask thoughtful questions to clarify client needs and turn them into repeatable reporting approaches.
- Engage with clients via:
- Phone
- Video calls
- Respond professionally to client questions, feedback, concerns, or complaints with:
- Maturity
- Calmness
- Good judgment (escalating when needed)
Project and Portfolio Management
- Manage a portfolio of recurring and ad hoc client reports, ensuring:
- Timely delivery
- Quality standards
- Oversee the full report lifecycle:
- Data gathering
- Preparation
- Analysis
- Review and final delivery
- Balance multiple deadlines and competing priorities while maintaining attention to detail.
- Identify risks early, escalate them appropriately, and use second opinions when needed.
- Document report processes clearly to ensure:
- Repetition
- Reviewability
- Backups
- Continuous improvement
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Collaboration, Tools, and Process Improvement
- Work collaboratively with:
- Canadian analysts
- Philippine analysts
- Client Success colleagues
- Designers
- Team leads
- Internal stakeholders
- Provide clear, respectful, actionable feedback on colleagues' work.
- Educate team members on:
- Client context
- Reporting expectations
- Data requirements
- Writing standards
- Presentation needs
- Optimize workflows using:
- Excel
- PowerPoint
- Agility’s platforms
- Approved tools
- Learn, apply, and critically evaluate AI-assisted tools to:
- Improve efficiency
- Enhance accuracy and quality
- Ensure outputs are evidence-backed
- Support training, documentation, and process improvements as needed.
What You’ll Bring
Communication, Judgment, and Client Readiness
- Excellent written and verbal communication skills to explain complex ideas in simple terms.
- Professional maturity and solid judgment in client-facing scenarios, including:
- Handling tough questions
- Addressing feedback and complaints
- De-escalating sensitive situations
- Ability to stay:
- Calm
- Constructive
- Solution-focused, even under pressure
- Great at asking thoughtful questions and translating:
- Client needs
- Goals into actionable steps
- Comfortable engaging clients via:
- Direct messaging
- Calls
- Video meetings
Analytical and Editorial Strength
- Strong analytical skills, critical thinking, and problem-solving.
- Ability to:
- Interpret data
- Identify meaningful patterns
- Connect findings to client goals
- Polished writing and editing skills focused on:
- Accuracy
- Tone
- Structure
- Nuance
- Ability to differentiate between:
- What the data shows
- What is reasonably inferred
- What should not be overstated
- Interest in:
- News
- PR
- Communications
- Social media (especially digital analytics)
Organization, Ownership, and Learning Mindset
- Reliable organizational skills to manage:
- Multiple projects
- Tight deadlines (with minimal supervision)
- Strong attention to detail for client-ready work.
- Skilled at:
- Identifying risks early
- Communicating clearly
- Escalating issues proactively
- Willingness to:
- Seek feedback
- Welcome revisions
- Continuously improve
- Availability to support urgent needs occasionally outside regular hours (only in exceptional cases).
Experience and Technical Proficiency
- Experience in any of these areas is highly valued:
- Media analysis
- Data analysis
- Market research
- Digital marketing
- Journalism
- Public relations
- Communications
- Media monitoring
- Prior experience with clients or external stakeholders is strongly preferred.
- A degree or diploma in any of the following is beneficial (but not mandatory if equivalent experience exists):
- Public Relations
- Communications
- Journalism
- Market Research
- Data Analytics
- Business
- Social Sciences
- Proficiency in:
- Excel
- PowerPoint
- Ability to:
- Navigate new software platforms
- Adapt to new workflows
- Use AI tools to:
- Boost speed
- Increase accuracy
- Enhance quality
- Ensure data integrity
- Basic understanding of:
- Statistics
- Data quality
- Data visualization
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Desirable Skills
- Knowledge of:
- Media monitoring
- Social listening
- Boolean search
- PR measurement
- French-language competency
- Advanced skills in:
- Excel
- Power BI
- Python (automation)
- Dashboarding
- Experience:
- Using AI in a responsible way for:
- Writing
- Analysis
- Workflow efficiency
- Quality control
- Using AI in a responsible way for:
Why You’ll Love It Here
Employee Perks and Culture
- Fully remote work environment
- Collaborative culture with key enabling tools
- Competitive compensation
- Private Health Plan
- Pension Plan
- Group Income Protection
- Life Assurance
- Employee Assistance Program (EAP)
- Career Development & Progression opportunities
- Paid Holiday and Sick days
- Flex Fridays in Summer & a Week off between Christmas and New Year’s
- No internal meetings on Fridays
AI Usage Clarification
We use technology to streamline hiring efficiently and personally—never at the expense of human connection.
AI powers:
- Application management to highlight matched skills
- Faster screening so recruiters can focus on meaningful conversations
Decisions at Agility are made exclusively by people:
- Our hiring managers
- Trained recruitment professionals (using sound judgment and equitable practices)
Championing human insight over AI substitution is at our core. This belief shapes client-company relationships, storytelling, and team growth.
Our Commitment to Inclusion
We foster an inclusive workforce using accessible tools and actively encourage applications from individuals across all identities, including but not limited to:
- Race, Religion, Gender
- Age, Disability Status
- Sexual Orientation
If you feel you don’t checkpoint all requirements but are excited about the opportunity, we welcome your application.
Accommodations
If you require assistance due to disability or medical needs: Please email careers@agilitypr.com for a consultation so we can make appropriate arrangements.
Thank you for reviewing this opportunity—we look forward to hearing from you!
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