R4 Advertising
MEDIA TRADER LONDON
How your CV stacks up
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You love media. The campaigns, the clients, the commission. You just want a bigger cut, a cleaner sell, and to be able to look your clients in the eye when they ask where their money went.
That question is coming.
The gap between what your clients pay for media and what it actually costs at trading rate is the largest hidden margin in the industry. It sits in the holding group's P&L. It has never appeared on a single invoice your clients have seen. And the rebate structures that generate it decide which media owners you're able to recommend. The plan you present isn't built around performance. It's built around who pays the group.
We were built for this.
We return all of the volume-based discount to the client, contractually, all of it. We charge no management fees, and only take the agency commission. We provide each and every client a live dashboard meaning every client sees every pound, in real time. Our recommendations aren't compromised by anyone's rebate. We win on the number of clients who trust us, not the margin we strip from each one.
Same media owners. Same formats. The volume-based margin back where it belongs, and a commission structure that pays you what you're actually worth.
That's our model. It's honest, transparent and now we're scaling. FAST.
We are not a boutique. Not a lifestyle agency. Not a Cardiff curiosity that got lucky. We are building the largest independent media agency in the UK. The networks have had the market to themselves long enough. The model that sustains them is exposed. The window to take it is now, and we are already moving.
The Opportunity
We are not hiring managers. We are not hiring order-takers. We are hiring the people who will run this business as it scales. Traders who become Senior Traders, then Trading Directors, then Heads of Trade. Authority, team-build responsibility and long-term incentive come with it, earned by revenue delivered, not time served.
The Role
A Media Trader at R4 is a revenue owner.
- You build your own pipeline.
- You take briefs directly from clients.
- You work with Planning to shape commercial solutions.
- You close.
No lead-passing. You originate, you structure, you close, and when revenue lands, you get paid.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
You carry a full target from day one. It doesn't ramp. It doesn't move. That target is your share of where this business is going.
If a full target from day one sounds unreasonable, consider what you're actually selling. A client within a network agency is losing a fortune every year to fees they can't see and will never be shown. That isn't a hard close. It's an open goal.
The Bar
What we're looking for.
- Proven track record in sales, trading or new business, in media, advertising or an adjacent commercial environment. You have closed real deals.
- You own the full cycle: prospecting, qualification, pitching, closing. You don't need a BDR. You don't need a warm list handed to you.
- You understand value and margin, not just price.
- You use CRM as a tool, not a chore. HubSpot is mandatory.
- You are measured on revenue delivered. That's the only thing that matters.
- You are motivated by money. Not titles, not perks, not the size of the group above you.
This Is Not the Role If
- If you need a warm inbound pipeline to get started, this is not the role.
- If you need a manager to tell you what to work on each morning, this is not the role.
- If a full target from day one reads as a risk rather than an opportunity, this is not the role.
- If you're comfortable with the way the industry currently works, this is definitely not the role.
This Is the Role If
- If you want full autonomy over your pipeline and your clients, this is the role.
- If you want flexible working judged on what you land, not when you're at a desk, this is the role.
- If you want real seniority, real decision-making, and promotion earned on revenue rather than waited out, this is the role.
- If you want an award-winning culture that backs the people who back themselves, where Rebel of the Year goes to the one who ignored how it's always been done and won anyway, this is exactly the role.
The Target
One number. Three ways to earn it. The same target across all options. The difference is how you're paid, not what's expected.
£163k Per Month
The Deal
Choose how you get paid.
One target. Three ways to earn against it. The difference is how you carry risk, not what's expected of you.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
0A / Option Select → Foundation Operator
- Base: £60k
- Commission: 2%
The biggest base, the steadiest floor. Built for disciplined traders who want a strong, predictable runway underneath them and commission on top. Lower risk, clean rhythm. You value stability, and you still expect to win.
At Target / Monthly
- Base + Commission: £8,260
- Accelerator month: £11,520
Month 3 commission doubles when the full quarter target is hit.
0B / Option Select → Momentum Builder
- Base: £50k
- Commission: 3.5%
The commercial middle. Enough base to stay focused, enough commission to stay hungry. For traders who expect to hit target and want their earnings climbing with them. You expect to perform, and to be paid for it.
At Target / Monthly
- Base + Commission: £9,872
- Accelerator month: £15,577
Month 3 commission doubles when the full quarter target is hit.
0C / Option Select → Revenue Hunter
- Base: £40k
- Commission: 5%
Lowest base. Highest rate. Every deal you land pays you more than it would anywhere else on this page. Built for traders who'd rather bet on themselves than be cushioned. You don't want a net. You want the upside.
At Target / Monthly
- Base + Commission: £11,483
- Accelerator month: £19,633
Month 3 commission doubles when the full quarter target is hit.
The Upside
What you get.
- Uncapped commission, paid on revenue landed. No clawbacks, no moving goalposts.
- Quarterly accelerators when you hit a full quarter.
- Direct access to Planning and Activation, so deals close fast.
- Full commercial ownership of your pipeline, your clients, your revenue.
- Live earnings visibility, so you always know exactly what you've made and why.
- Generous annual leave plus UK bank holidays.
- Your birthday off.
- Private healthcare after probation.
- Company pension with employer contribution.
- Laptop and full working setup.
The Path
Defined promotion path.
- Media Trader → Senior Media Trader → Trading Director → Head of Trade
- Progression is based on revenue delivered. Not tenure. Not politics. Not noise.
Next Move
Ready to apply?
Tell us which commission structure you're choosing and why. That answer tells us more than your CV.
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