Cars2 Ltd
New Car Sales Manager
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Sales Manager | Cars2 Geely Bradford
Location: Bradford (Brand-New, Purpose-Built Site)
Salary: Competitive Basic + £75,000 OTE + Company Car
Hours: 5-Day Working Week (Rota System with Alternate Weekends Off)
Contract: Full-Time, Permanent
Be Part of Something Groundbreaking from Day One
Are you a high-performing automotive sales leader ready for the ultimate career milestone? Cars2 is thrilled to announce our expansion with Geely - one of the world’s most innovative, tech-driven, and fastest-growing global automotive groups. To spearhead this exciting launch, we are seeking a dynamic, driven, and visionary Sales Manager to lead our brand-new, purpose-built facility in Bradford.
This is a rare opportunity to build, shape, and drive a high-performing sales operation from the ground up, representing a powerhouse manufacturer leading the charge in automotive technology and EV innovation.
Why Cars2? We Are Employee-Owned.
Cars2 is one of Yorkshire’s fastest-growing and most profitable independent dealer groups. Across our 18 franchise sites and 8 brands, we are large enough to dominate the market but small enough to genuinely care about our people.
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Best of all, Cars2 is part of a government employee ownership scheme (EOT). This means when the business succeeds, you benefit directly. It’s a unique structure that fosters a truly collaborative, rewarding, and supportive culture you won't find at standard corporates.
The Role: Leading to Win
As our Sales Manager, you will be the driving force behind the showroom's success. Your core responsibilities will include:
- Leadership & Culture: Building, motivating, and coaching a brand-new, high-performing sales team to achieve excellence.
- Performance Driving: Implementing effective sales strategies to meet and exceed volume, finance, and add-on targets.
- Showroom Control: Enforcing robust sales processes and maximising every single profit opportunity for the business.
- Customer Experience: Ensuring the brand-new facility delivers a seamless, premium, and exceptional customer journey.
What We Are Looking For
- Proven Track Record: At least 2 years of experience as an Automotive Sales Manager or Business Manager within a franchise dealership environment.
- Strategic Leadership: Exceptional communication and interpersonal skills, with a natural ability to inspire a team and manage showroom culture.
- Tech & Market Savvy: A strong understanding of modern automotive retail trends, including electric vehicles (EVs) and digital sales funnels.
- Results-Oriented Attitude: A positive, enthusiastic, and relentless drive to succeed.
- Requirements: A full, valid UK driving licence is essential.
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What’s on Offer?
- Financial Reward: Highly competitive basic salary with a realistic, uncapped £75,000 OTE.
- Work-Life Balance: A structured 5-day working week with alternate weekends off.
- Peace of Mind: Company car, Company pension, life assurance scheme, and access to the comprehensive Sage Benefits Package.
- Future Growth: Exceptional career development paths as Cars2 continues its aggressive expansion across Yorkshire.
Join Our Team
If you have the ambition, automotive pedigree, and leadership capability to launch Bradford’s newest automotive landmark, we want to hear from you.
Apply today to submit your CV and take the next major step in your career.
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