Insight Global
Oracle Unity CDP Lead
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Required Skills & Experience
- Experience in software engineering, data engineering, or data architecture
- Proven experience as a lead engineer or senior individual contributor owning critical platforms or capabilities
- Experience designing and operating Customer Data Platforms (e.g., Oracle Unity, Salesforce Data Cloud, Adobe Experience Platform, Tealium); hands-on Oracle Unity CDP experience is strongly preferred
- Strong expertise in:
- Data modeling and Customer 360 architectures
- Data pipelines and ETL frameworks
- SQL, Python, JSON
- Experience integrating CDPs with enterprise ecosystems (data lakes, CRM, marketing automation, analytics platforms)
- Experience working with cloud platforms (Oracle Cloud, AWS, Azure, Snowflake, Databricks) and REST APIs
- Strong understanding of data governance, data quality frameworks, and data privacy regulations
- Demonstrated ability to lead technical discussions and influence cross-functional stakeholders
- Excellent problem-solving and communication skills
Nice to Have Skills & Experience
- Experience with Oracle Marketing ecosystem (Eloqua, Responsys, Unity Behavioral Intelligence)
- Experience supporting segmentation, personalization, and campaign orchestration use cases
- Experience with event-driven or near real-time data architectures
- Experience working in Agile, product-aligned delivery models
- Experience with identity resolution, customer-matching logic, and Customer 360 profile design
- Oracle Cloud certifications in the CDP or Marketing domain
- Strong understanding of data privacy, security principles, and GDPR compliance
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Job Description
The MarTech-Marketing Automation team is a dynamic team that manages several SaaS based solutions as part of the Marketing Technology stack for this client. This role focuses on designing, building, and operating scalable customer data solutions using Oracle Unity CDP. You will work closely with engineering, data, and business stakeholders to enable high-quality Customer 360 profiles, segmentation, and activation across the enterprise. The role emphasizes clear architecture, reliable data pipelines, and strong governance to support trusted decision-making.
This is a greenfield opportunity at the center of the Data Services Digital Marketing Platform (DMP) initiative. For the first 2–3 years, this role is dedicated to DMP delivery – partnering with the Oracle implementation team to deliver priority use cases, then extending and operationalizing those patterns to reduce reliance on vendor services over time. You will shape how customer data flows across the enterprise from the ground up.
Responsibilities
CDP Data Engineering & Integration
- Design and architect scalable customer data solutions using Oracle Unity CDP, aligned with enterprise data architecture and business objectives.
- Build and integrate data pipelines to ingest, transform, unify, and synchronize customer data from multiple internal and external sources.
- Define, implement, and maintain data models supporting Customer 360 profiles, segmentation, and activation use cases, with strong data quality controls.
- Integrate Oracle Unity CDP with the enterprise data lake and related platforms, ensuring consistency and governance.
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Solution Design & Architecture
- Lead and contribute to technical design, data modeling, and architecture workshops with engineering and business stakeholders.
- Identify technical design and data-model risks, confirm their validity, and devise mitigation strategies.
Platform Operations & Support
- Monitor, optimize, and support ETL processes and CDP operations, resolving data quality, performance, and integration issues.
- Establish and maintain documentation, data governance, security standards, and compliance with privacy and regulatory requirements.
Cross-Functional Collaboration
- Communicate technical concepts, trade-offs, and recommendations clearly to non-technical stakeholders and executive audiences.
- Partner with the Oracle vendor implementation team throughout discovery, build, and go-live phases.
- Adhere to established Agile development processes and project-planning methodologies.
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