Digital Natives
Paid Media Manager
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Digital Natives is a social-first creative agency putting brands at the centre of attention. Based in East London, our rapidly growing team works together to create best-in-class campaigns for global brands, covering FMCG, beauty, food & beverage and technology.
The Role
The role of Media Manager is a mid-weight level position in our Influencer & Media Department. You will lead media planning and buying across a range of projects and accounts, while supporting the development of junior team members.
In this role, you will be responsible for the strategic planning, execution and optimisation of paid media campaigns, with a strong focus on social platforms. You will ensure campaigns are data-led, performance-driven and aligned with client objectives, delivering measurable impact and strong ROI.
In addition, you will play a pivotal role across a large-scale media campaign in the USA, supporting one key client account. You will play a central role in overseeing and managing our external media agency partners and vendors within the US market. While the campaign is predominantly digitally led, it will be supported by selected traditional media activations, including out-of-home and podcast placements.
You will oversee the end-to-end delivery of campaigns, from planning and activation through to reporting, optimisation and strategic recommendations. This includes ownership of budgets, management of media vendors and platform partners, and ensuring campaigns are delivered efficiently, on time and to the highest standard.
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You will track and evaluate campaign performance by analysing data, identifying insights and delivering clear reporting, forecasts and post-campaign analysis. These insights will inform optimisation, future planning and the ongoing development of media strategies.
Working as part of the wider Influencer & Media Department, you will collaborate closely with influencer, creative and strategy teams to deliver integrated, social-first campaigns that combine paid and organic activity.
This role offers you an exciting opportunity to get to grips with working in an agency and learn a broad range of skills. This role is a unique opportunity to join a rapidly growing part of the agency and make an impact from day one.
Travel is occasionally required for client visits, new business presentations, planning, brief taking, or attending shoots. We have a flexible hybrid working policy, with time spent in the office (Tues-Thurs) and the option to work from home (Mon & Fri).
Key Responsibilities
- Leading the planning and execution of paid media campaigns across social platforms
- Managing media buying and overseeing day-to-day campaign performance
- Developing clear, effective media-led internal briefs and strategic recommendations
- Monitoring campaign performance and implementing optimisation strategies to improve results
- Managing and tracking media budgets to ensure efficient spend and maximum ROI
- Producing forecasts, performance reports and post-campaign analysis for clients and internal teams
- Overseeing delivery across multiple clients, ensuring timelines, quality and outputs are met
- Building and maintaining strong client relationships, including leading calls and communications
- Collaborating with internal teams to ensure campaigns align with wider strategy and objectives
- Supporting best practices, knowledge sharing and process improvements within the team
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Your Background
- A keen interest in social media, marketing, and understanding of digital and social platforms
- Experience in performance marketing, with a focus on Paid Social
- Finger on the pulse of pop culture and influencer landscape
- Strong organisational skills and a proactive approach to managing projects
- Excellent written and oral communication skills
- Ability to multi-task and manage a number of projects simultaneously
- Effective team player with the confidence to take ownership of campaigns
- Strong attention to detail and analytical mindset
- Comfortable working in a fast-paced agency environment
Company Benefits
- Flexible working (2 days remote, 3 in office)
- Additional personal day of leave each year
- Summer working hours
- Regular team socials & a calendar of activities to support your wellbeing
- External & internal dedicated training & development programmes
- Private Medical Insurance & wellbeing perks (Vitality)
- Cycle to work scheme
- Flexible pension plan
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