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Job Description: Paid Social Manager | Permanent | Manchester | Hybrid Working
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
We’re hiring a Paid Social Manager as part of our Manchester team. This role offers the opportunity to work at the heart of culturally impactful campaigns, spanning launches, always-on activity and global moments.
Purpose of the Role
The Paid Social Manager is responsible for the planning, execution, and optimisation of Paid Social campaigns. This is a client-facing role focused on delivering high-quality campaign execution, driving performance against KPIs, and ensuring operational excellence across multiple markets. You will play a key role in connecting strategy with activation, ensuring campaigns are locally relevant while aligned to global priorities.
Key Responsibilities
Strategic Delivery & Client Partnership:
- Develop Paid Social strategies in partnership with the client and senior leadership
- Translate global strategy into actionable, market-level campaign plans
- Act as a key day-to-day client contact and trusted Paid Social specialist
- Provide insight-led recommendations to drive performance and improve outcomes
Campaign Management & Execution:
- Plan, implement and optimise Paid Social campaigns across platforms (Meta, TikTok, Snapchat, Pinterest, etc.)
- Ensure campaigns are delivered on time, within budget, and aligned to KPIs
- Drive campaign efficiencies and continuous optimisation across markets
- Maintain high standards in activation, QA, and reporting
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Performance & Growth:
- Monitor and analyse campaign performance, providing actionable insights
- Identify opportunities to improve ROAS, CTR, CPA and overall efficiency
- Support growth planning across accounts in collaboration with Account Directors
- Contribute to testing frameworks and learning agendas across markets
Operational Excellence:
- Ensure smooth day-to-day running of accounts across multiple territories
- Manage campaign workflows and ensure deadlines and deliverables are met
- Collaborate with internal teams (Client Services, Programmatic, Search, etc.) for integrated delivery
- Maintain accurate reporting and financial tracking
Collaboration & Integration:
- Build strong relationships across dentsu teams and global client stakeholders
- Support integrated “Total Social” approaches across Paid, Organic and Creator activity
- Contribute to knowledge sharing and best practice across the Paid Social team
Qualifications + Skills
- Strong experience managing Paid Social campaigns in an agency or client-facing role
- Proven ability to plan and execute campaigns across major platforms (Meta, TikTok, Snapchat, Pinterest)
- Experience working on global or multi-market campaigns, ideally within culturally driven brands
- Strong analytical skills with the ability to interpret data and optimise performance
- Good understanding of Paid Social best practices, trends, and platform innovation
- Excellent communication and stakeholder management skills
- Ability to manage multiple workstreams and prioritise effectively in a fast-paced environment
- Experience working with tools such as Smartly is advantageous
What we offer
This is a permanent role. The team is based in our Manchester office but operates under flexible working arrangements. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.
Inclusion and Diversity
At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. We strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work. We recognise the importance of work-life balance and are open to discussing flexible working arrangements for all roles.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at accommodations@dentsu.com, quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.
#LI-Hybrid
Location: Manchester - Bonded Warehouse
Brand: Amplifi
Time Type: Full time
Contract Type: Permanent
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About dentsu
For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.
Be a force for good.
Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.
Dream loud.
In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.
Team without limits.
We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.
Find out more about us
- Who we are
- Our Social Impact
- Our work
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