THG
Partnerships Marketing Manager | LOOKFANTASTIC
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Partnerships Manager (Retail Media) – LOOKFANTASTIC, THG Beauty
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses:
- THG Beauty
- THG Nutrition
From Manchester to New York, we’re powered by a team of over 2,500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster.
Life at THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, empowering customers worldwide to look and feel fantastic.
THG Beauty combines its portfolio, which includes brands like ESPA, Ameliorate, and Christophe Robin, with the following marketplaces:
- LOOKFANTASTIC
- Cult Beauty
- Dermstore (1,300+ third-party beauty brands)
Our ambition is to be the global digital partner of choice across the beauty industry, supporting the shift to online retail.
THG Beauty’s unique position within the market allows us to engage with brands as a retailer, brand owner, and product developer, making us the industry’s digital strategic leader.
Why You Might Love This Role
As a Partnerships Manager at LOOKFANTASTIC, you will:
- Own and lead brand partnerships and retail media strategy across a defined category
- Deliver best-in-class campaigns that drive measurable ROI and incremental revenue
- Work at the intersection of commercial, marketing, and eCommerce
This role features:
- End-to-end campaign ownership across planning, execution, and optimisation
- Strategic collaboration with both internal and external stakeholders
- A balance of commercial acumen, strategy, and analytics-focused decision-making
Key Responsibilities
🛍️ Brand and Partner Management
- Own and lead relationships with key investing brands and partnership houses
- Serve as the primary partner contact for retail media strategy, campaign planning, and performance reporting
📊 Retail Media Strategy & Planning
- Own retail media strategy for assigned categories, aligning with brand objectives and business priorities
- Develop annual and campaign-level media plans in line with Joint Business Plans (JBP)
- Continuously identify new revenue opportunities, inventory, and media product innovations
🚀 Campaign Ownership & Execution
- Lead end-to-end retail media campaigns, including:
- Planning
- Briefing
- Execution
- Reporting
- Oversee major campaign moments, such as:
- Launches
- Hero activations
- Peak trading periods
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💰 Commercial Ownership & Revenue Growth
- Own and manage brand budgets within your category, ensuring revenue and profit target delivery
- Grow media investment through proactive pitching and upselling
- Lead commercial conversations around:
- Pricing negotiations
- Campaign scope
- Investment levels
- Identify new revenue streams and revenue-enhancing opportunities
📈 Performance, Data & Insights
- Analyse campaign performance across critical KPIs:
- ROAS (Return on Ad Spend)
- ROI (Return on Investment)
- CTR (Click-Through Rate)
- Sales uplift
- Acquisition metrics
- Demonstrate insight-driven post-campaign reporting with actionable recommendations
- Use data-led optimisation to enhance live campaigns and future strategies
✅ Cross-Functional Collaboration
- Work closely with Buying, Merchandising, Trading, CRM, Marketing, Tech, and Data teams
- Align retail media activities with wide-ranging commercial goals and category strategy
- Act as the internal retail media lead for your pillar to ensure team consistency and clarity
- Fostering strong, effective strategic relationships for seamless campaign delivery
📚 Strategy Development & Innovation
- Conduct regular strategic reviews to find growth opportunities across brands and categories
- Keep up-to-date with:
- Industry trends
- Retail media innovations
- Platform developments
- Employ a data-driven approach to continually improve team and strategy performance
- Contribute to wider retail media strategy and process improvements
👥 Team Leadership & Development
- Support and mentor junior team members, including:
- Setting clear expectations
- Driving high performance
- Provide guidance on:
- Campaign delivery
- Effective stakeholder management
- Commercial thinking
- Help build a high-performing, collaborative, and commercially focused team
- Lead by example in:
- Communication clarity
- Organisation and execution
Key Qualifications & Requirements
✅ Essential
- Experience in retail media, digital marketing, eCommerce, or media planning
- Proven ability to:
- Manage brand relationships
- Deliver commercial revenue targets
- Strong analytical skills to interpret data and translate it into clear actionable insights
- Experience owning an entire campaign from planning to performance reporting
- A confident communicator with:
- Strong stakeholder management skills
- Exceptional presentation abilities
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🔍 Desirable
- Experience within:
- Beauty
- FMCG (Fast-Moving Consumer Goods)
- Consumer brands
- Familiarity with retail media platforms, including sponsored ads and programmatic advertising
- Proficiency in tools like:
- Excel
- Tableau
- Google Analytics
- Understanding of full-funnel marketing, including:
- Onsite strategy
- Offsite channels
- CRM (Customer Relationship Management)
- Affiliate marketing
Why Join THG?
🎓 Career Development
- Access bespoke development programs designed by our in-house Learning & Development (L&D) team.
- Join our upskilling program in partnership with a top-tier training provider.
☂️ Enhanced Leave
- 25 days annual leave plus bank holidays
- Birthday leave – Enjoy a day off on your birthday!
- Maternity & paternity pay (scheme levels dependent on service length)
- Up to 10 days of compassionate leave
- Buy-back allowance – Earn up to 3 days leave per year
- Volunteer leave – After 12 months of service, unlock up to 2 days annually for community work
🏥 Wellbeing Support
- Access both face-to-face and virtual appointments with our in-house GP
- Employee Assistance Programme (EAP) via Bupa, available 24/7
- On-site state-of-the-art gym
- Access to on-site physio services
💻 Other Perks
- Salary sacrifice scheme – Save up to 12% on the cost of personal tech
- Subsidised bus pass (getting you from Manchester City Centre to our ICON office)
- Up to 50% staff discount on all THG brands
- On-site staff shop
- Referral rewards – Earn up to £1000 when successful referrals pass probation
- Anniversary gifts – Celebrate 5 and 10-year service milestones
Our Commitment to an Inclusive Workplace
THG is proud to be a [tweet]Disability Confident[/tweet] Committed Employer. If you require any reasonable adjustments to the recruitment process, please let us know.
We are committed to creating a diverse and inclusive environment, and hence welcome applications from all sections of the community.
Important Note
Due to high application volumes, we aim to respond to every application within 14 days. Should you not hear from us within this period, consider reaching out or ask specific questions via our Talent team.
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