Brentford Football Club
Performance & Data Analyst – Women's Football

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Job Title: Performance & Data Analyst – Women's Football
Job Grade: Casual
Reports to: Associate Sporting Director – Women's Football
Location: Various
Department: Fan & Community
Sub-department: Women’s football
Salary: £16.92 per hour
The Club
Brentford FC is a bit different from other Premier League football clubs. We put our fans first, we are a true community club and while we are financially sustainable, we are not afraid to take calculated risks. We take huge pride in our environment and culture within the Club which focuses on development, inclusion and not being afraid to think differently.
Being progressive, humble and respectful while sticking together as one team across the Club guides how we work and the decisions we make each day.
We also firmly believe that a diverse workforce is a better workforce which will help us develop ideas, solve problems and ultimately grow Brentford FC.
We will never forget where we have come from, but we are excited about the future that lies ahead.
Job Overview
Brentford FC women have a unique opportunity for an emerging, innovative and progressive Performance Analyst with data analytic capabilities. They will join our expanding women’s football department part-time, on a fixed term contract (approximately 21 hours per week).
Whilst this is a part-time position within a developing programme, it is an important role within a highly ambitious environment with aspirations for significant future growth.
The successful candidate will benefit from working alongside experienced staff within the performance and data space and will be encouraged to contribute ideas, challenge thinking and help shape future working practices.
Flexibility exists within how many of the administrative and analytical workflows are completed, with a proportion of work able to be undertaken outside of direct football contact hours. However, the role is centred around key operational touchpoints, including:
- Tuesday evening training
- Wednesday evening training
- Friday evening training
- Sunday fixtures
Given the need to provide timely and impactful insight to inform coaching decisions, there is an expectation that a significant proportion of analysis, reporting and quality assurance activity is front-loaded at the beginning of each week. This ensures coaches and practitioners have the information required to effectively plan, prepare and deliver throughout the training and match cycle.
Success in the role will come from balancing operational excellence with a proactive mindset—ensuring that data is not simply collected, but transformed into meaningful insight that enhances player development, supports decision-making and drives performance across the programme.
This is an ideal opportunity for a bright, ambitious and aspiring analyst looking to accelerate their development within football. Joining at an exciting stage of the programme's journey, the successful candidate will have the opportunity to help build strong foundations, work alongside experienced practitioners and play a meaningful role in creating a more connected, data-informed and high-performing environment for the future.
Key Responsibilities
Turn Data into Competitive Advantage
- Drive a culture where insight informs action, helping coaches and support staff make better, faster and more connected decisions.
- Transform data from multiple sources into practical, meaningful and actionable performance intelligence.
- Identify trends, opportunities and performance risks that support continuous improvement across the programme.
- Present complex information in simple, engaging and impactful ways that enhance understanding and drive behaviour change.
- Contribute to a high-performance environment where evidence-based decision making becomes embedded in everyday practice.
Connect Performance, Physical and Football Insights
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- Work collaboratively with the Head Coach, Performance Lead and Physical Performance Coach to create a joined-up view of player and team performance.
- Support the alignment of technical, tactical and physical information to provide a more complete understanding of performance.
- Help integrate data streams, video analysis and physical metrics into a coherent performance story.
- Ensure insights generated are relevant, timely and directly connected to coaching objectives and player development plans.
- Act as a bridge between data collection and practical application on the training pitch and matchday.
Maximise the Impact of Existing Technologies
- Support the effective utilisation and continuous optimisation of platforms including Hudl, Driblab and GPS systems.
- Ensure data and video workflows are efficient, reliable and accessible to key stakeholders.
- Identify opportunities to improve existing processes, reduce manual workload and increase the value generated from available technologies.
- Support the development of scalable systems that can evolve alongside the future growth of the programme.
- Help establish best practice standards for data management, quality assurance and performance reporting.
Deliver Outstanding Matchday Operations
- Support the collection, management and delivery of key performance information throughout the match cycle, including:
- Match GPS basic management, including unit preparation, player mapping, uploads and quality assurance checks.
- Match video download, upload and distribution across Veo, Hudl and Driblab platforms.
- Delivery of simple and effective video coding to support coaching review processes.
- Production of post-match reporting through the integration of coding outputs, GPS information, Driblab insights and video clips.
- Management of data exports, uploads and validation checks to ensure information is available to staff in a timely manner.
- Contribute to a professional and efficient matchday operation that supports coaching and performance needs.
Estimated seasonal average commitment: Matchday support requirements will vary by fixture, with home matches typically requiring around three hours and longer away fixtures potentially requiring additional time.
Support Training Operations and Physical Performance Monitoring
- Manage the preparation, deployment, collection and uploading of training GPS data.
- Ensure accurate attendance tracking, player allocation and data validation procedures.
- Support the clipping and organisation of GPS data across training activities and key performance blocks.
- Contribute to the creation of reliable datasets that support training load management and player monitoring processes.
- Work closely with physical performance staff to ensure information is accessible, accurate and meaningful.
Produce Insightful Reporting and Communication
- Develop clear, visually engaging and impactful reports that support planning, review and decision-making processes.
- Contribute to weekly, matchday and seasonal reporting aligned to the needs of coaches and support staff.
- Ensure performance insights are communicated in a concise, relevant and user-friendly manner.
- Support the creation of individual player information and developmental insights where required.
- Help stakeholders move beyond data collection towards genuine insight and understanding.
Knowledge
Essential
- Degree in Sports Science, Performance Analysis, Data Analytics, Computer Science or a related discipline.
- Strong understanding of performance analysis and the role of video and data in coaching and player development.
- Knowledge of data collection, organisation, validation and reporting processes.
- Understanding of training load monitoring and performance intelligence principles.
- Awareness of evidence-based practice within high-performance sport.
- Knowledge of the women's football landscape and a genuine passion for the game.


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Desirable
- Postgraduate qualification (or studying towards one) in Sport Analytics, Data Science or a related area.
- Experience within football or an elite sporting environment.
- Exposure to the women's game.
- Understanding of coaching processes through experience or qualification.
- Knowledge of opposition analysis, pre-match reporting and live match coding.
- Familiarity with GPS and athlete-tracking systems.
Specialist Skills
- Advanced data handling skills, including collecting, organising, validating and presenting information accurately.
- Ability to transform complex datasets into meaningful and actionable performance insights.
- Competent use of performance analysis software and technologies.
- Proficiency with platforms such as Hudl, Veo, Driblab, Sportscode and Wyscout.
- GPS data management, clipping, quality assurance and reporting.
- Video analysis and coding for training and match review.
- Report and dashboard creation to support decision making.
- Ability to integrate video, physical and football performance data into a unified performance story.
- Programming capability (e.g. Python) for data manipulation, automation and reporting.
- Experience with Power BI, Tableau or similar data visualisation platforms.
- Strong data quality assurance and process improvement capabilities.
People Skills
- Clear and confident communicator who can explain complex information to non-technical audiences.
- Strong relationship-building skills with coaches, players and multidisciplinary staff.
- Collaborative team player who contributes positively to a high-performance environment.
- Ability to influence behaviour and decision making through effective communication of insights.
- Well organised and able to manage competing priorities independently.
- Proactive, curious and self-motivated approach to work.
- Positive attitude towards sharing ideas, challenging thinking and supporting continuous improvement.
- Flexibility to work evenings, weekends and around training and match schedules.
Decision Making
- Determine the most relevant insights from multiple data sources to support coaching and performance decisions.
- Prioritise key performance information and reporting requirements within tight operational timelines.
- Make recommendations based on trends, opportunities and performance risks.
- Ensure data integrity through validation, quality assurance and adherence to best practice processes.
- Decide how best to present information to maximise understanding and impact for stakeholders.
- Support evidence-based decision making across player development, performance monitoring and match preparation.
Innovation
- Challenge existing practices and identify opportunities to improve performance analysis and insight delivery.
- Explore new ways of integrating data, video and performance intelligence to create competitive advantage.
- Stay informed on emerging trends in football analytics, sports technology and performance analysis.
- Drive the optimisation of systems, workflows and reporting processes.
- Support the development of scalable and future-focused performance insight systems.
- Contribute to the long-term growth and evolution of the performance and insights function through fresh thinking, curiosity and continuous improvement.
General Club Accountabilities
- To comply with all Club policies, including health and safety, data regulations and other legal, ethical and social requirements
- To build and maintain good working relationships while maintaining a professional image
- To keep confidential any information gained regarding the Club and its personnel
- To always maintain a flexible approach to work
Inclusion Statement
Brentford FC is proud to be an organisation that values equity, diversity and inclusion. We strive
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