Charles Tyrwhitt
Performance Marketing Executive – Paid Social
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Performance Marketing Executive – Paid Social
The Role
At Charles Tyrwhitt our purpose is to “Make it easy for men to dress well” and we can’t do that without our specialist teams.
This time, we’re on the lookout for a Performance Marketing Executive to join our Marketing team.
This role will support the planning, execution, and optimisation of paid media activity across META and other social media channels. This is a hands-on, performance focused role, ideal for someone who enjoys working with data, testing ideas, and using automation and AI thoughtfully to drive measurable results.
The Performance Marketing Executive will work closely with wider teams to deliver against core KPIs and support continuous performance improvement.
What You Will Be Doing
Campaign management
Build, manage, and optimise paid social ads across Meta and Pinterest Own day to day optimisations across markets, bids, budgets, ad copy and landing pages Conduct regular creative, ad copy and audience analysis Support and help manage feed optimization Manage ongoing Meta/Pinterest creative updates, including creative refreshes and asset testing; creative performance reviews and optimisation and ad type refinement
Testing & Experimentation
Support and help manage a structured testing roadmap across all paid activities Plan, implement and evaluate tests across creative, set up and landing pages Document test results clearly and translate learnings into actionable recommendations
Reporting & Insights
Produce regular performance reports and dashboards Analyse performance data to generate clear insights and optimisation opportunities, utilizing 3rd party data Support performance reviews by explaining what’s working, why it’s working and what to do next
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Cross-Channel & Team Collaboration
Collaborate with brand, design, web and CRM teams to ensure alignment across channels Support conversations with platform partners (e.g. Meta) where required Brief in new codes and URLs to the web & CSR teams Test all new promotions before they go live to ensure a good customer experience
What We Are Looking For
Solid paid social experience (Meta, Pinterest ads platforms), with a strong track record of running successful campaigns from conception, execution and data analysis Strong analytical thinking with excellent numerical skills High attention to detail Able to simplify and convey complex data and the insights gathered from it Up to date with market and technological related innovations Clear communicator Proactive, problem-solving mindset Self-sufficient with the ability to plan, prioritise and manage workload effectively Proficient in Meta Ad Manager Experience analytics tools such as GA4 / Adobe Analytics Familiarity with Power BI Experience of working in a retail e-commerce environment is beneficial but not essential Experience of using Smartly is beneficial but not essential
What You Can Expect
Competitive salary and excellent bonus scheme An entrepreneurial environment where you’ll be encouraged to try things and make changes to drive the business forward You’ll have access to Staff Discount from your 1st day, not just at CT but also from The White Company! Our hybrid working policy means we work from the office 3-4 days per week (14 days onsite across a 4 week period, and Monday's are our set days in the office) We are proud to go about our business in the right way and partner with many charities and sustainability partners - ‘giving something back’ is an important part of our ethos At HQ we are serious about having fun. Our Christmas and summer parties are the stuff of legend and our CT Social Team ensure there is always something exciting to get involved in)
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Who We Are
Once upon a shirt, Nicholas Charles Tyrwhitt Wheeler (whilst studying Geography at Bristol University – we might add) had the notion that he could make a better shirt at better value than anyone else in the world! He believed that all men; no matter their shape or size, where they may be in the world or indeed their budget; should be able to own a Jermyn Street quality shirt. A proper shirt. A CT shirt. That was over 3 decades ago and whilst Charles Tyrwhitt (it rhymes with spirit by the way) is still famous for proper shirts, these days we are about so much more than collars and cuffs. Our purpose is to “make it easy for men to dress well”. We take care of a chap’s entire wardrobe, providing stylish solutions for every occasion. We make sure he gets what he wants, when and how he wants it.
‘I am Proud and Free to be me!’
When it comes to our people, we really do “Give a shirt”.
Tyrwhitteers (our people) are a diverse, passionate and entrepreneurial bunch. We enjoy a fun, engaging and rewarding culture, where everyone is empowered by our 3 BE-liefs which are; “BE the BOSS”, “BE the CUSTOMER” and “BE the BEST”.
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