doubleshot
PR & Social Media Assistant
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About Us
Doubleshot is an award-winning drinks communications agency that drives conversation and engagement around beverage brands. Our approach combines strategic press, influencer partnerships, and cultural initiatives to create compelling campaigns. With over 15 years in hospitality communications, we deeply understand the industry’s dynamics and media landscape, ensuring brands stand out in the right places.
In 2025, we were recognised as PR Agency of the Year by The Spirits Business. This role offers learning opportunities to grow alongside award-winning campaigns and experienced PR professionals.
The Role: PR & Social Media Assistant
This is a full-time position based in London, with 2–3 office days per week at our Shoreditch office.
Key Responsibilities
You will contribute to the delivery of PR campaigns, supporting in the following areas:
- Drafting and refining press materials (press releases, pitches, media reports)
- Researching target media contacts, influencers, and industry trends to maintain updated media lists
- Supporting content creation for social media—crafting captions, sourcing/staffing visual assets, and maintaining brand voice
- Scheduling and monitoring social posts across platforms
- Engagement with online communities, announcement platforms, and tracking branded discussions
- Measuring and reporting on social media performance/engagement
- Assisting with press visits, events, and influencer collaborations
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You will report directly to a Manager, collaborating with the wider team to ensure:
- Consistent branded messaging
- Project deadlines in a fast-paced environment
- High-quality client service
Qualifications
- Strong written and verbal communication skills for use across internal clients, brands, media, and digital communities.
- A keen interest in social media, including experience or affinity with platforms; prior familiarity or ability to brief on trends is beneficial.
- Skills in collecting, refining, and personalising media briefings and influencer requests—Argentina’s experience in content and visual briefing.
- CreativeDrafting fluency in press releases, social copy, and short-form content tailored for press outlets, creators, and clients.
- Logical/Solid organisational skills to manage multiple tasks under tight deadlines.
- Proficient in standard office/CMS/collaboration tools; gaining experience—or interest—in social/tracking platforms, including advance focus.
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