Zutec
Product Marketing Manager
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Product Marketing Manager
Product Marketing Manager – Join Our Fast-Growing PropTech Team at Zutec
About Zutec
Zutec is a fast-growing technology company, providing secure, cloud-based and AI software for the construction and property industry. We offer best-of-breed solutions for:
- Document Management
- Quality Management
- Handover Management
- Asset Management
Today, we’ve digitised:
- Over 35 million building documents
- 1.5M+ building units
Powering £250bn in building assets across the UK and Ireland. Our user-friendly solutions help:
- Contractors
- Housebuilders
- Developers
- Asset owners
Manage building information, save time and money, and meet compliance throughout the building lifecycle.
With offices in London & Dublin, join Zutec as we grow our team and create opportunities for career development and advancement for high achievers.
The Role
We are looking for a dynamic, detail-oriented, hands-on Product Marketing Manager to join our marketing team, acting as the bridge between product, sales, customer success, and marketing. This role will support product positioning, launches, and go-to-market (GTM) strategies.
Key Responsibilities
You’ll be responsible for translating software, AI, and solution capabilities into compelling value propositions that resonate with customers and empower commercial teams to win deals.
Collaborating Across Teams
Work closely with:
- Product Management
- GTM Team
Core Tasks
- Help shape go-to-market strategies and deliver successful product launches
- Develop sales enablement materials
- Execute product and solution campaigns
- Build our voice in the market and with target audiences
- Ensure cross-industry and persona-specific communication
Essential: Experience in B2B SaaS is critical. Highly advantageous: Previous experience in Construction, Property Tech (PropTech), or related industries.
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Requirements
What We’re Looking For
We seek a Product Marketing Specialist capable of delivering the following:
1. Product / Solution Positioning & Messaging
- Develop compelling product positioning and messaging for each solution
- Clearly articulate customer value propositions across target industries and personas
- Create differentiated messaging against competitors
- Ensure consistency across all customer touchpoints
2. Go-to-Market Execution
- End-to-end GTM planning for product launches, campaign activations, and releases
- Coordinate launch activities across Product, Marketing, Sales, and Customer Success
- Define launch objectives, messaging, content, and enablement plans
- Measure launch success and identify opportunities for improvement
3. Sales Enablement
- Create high-quality sales collateral, including:
- Sales presentations
- One-pagers
- Brochures / Booklets
- Papers
- Positioning & messaging documents
- Case studies
- Competitive comparison guides
- Battlecards
4. Customer & Market Insight
- Support customer research by gathering insights from:
- Customers
- Prospects
- Sales teams
- Customer Success
- Industry trends
- Conduct market and competitor analysis
- Share actionable insights influencing product strategy and marketing
5. Product Adoption
- Develop messaging that supports feature adoption and expansion
- Measure product engagement and identify customer value opportunities
6. Content & Thought Leadership
- Produce content alongside marketing, including:
- Product webpages
- Launch campaigns
- Webinars
- Customer stories
- Solution guides
- Thought leadership articles
- Analyst and media pieces
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7. Cross-Functional Collaboration
- Build relationships with:
- Product Management
- Sales
- Customer Success
- Marketing
- Executive Leadership
Benefits
What We Offer
Zutec provides a premium benefits package, regularly reviewed and updated. Covering health, wellbeing, culture, and career development.
- Private healthcare
- Life Assurance
- Cycle to Work scheme
- Enhanced Maternity/Paternity Leave
- Employee Assistance Programme (EAP)
- Annual bonus opportunity
- Professional studies subscription
- Remote / Hybrid working
- Social events
- Summer & Winter company parties
- Generous holiday allowance
- Charity & volunteering days
- Access to mental health first aiders
- Company pension scheme
Why Zutec?
At Zutec, our people drive our success with a blend of talent, knowledge, and expertise. Our core values are encapsulated in the acronym DATA, making us a "DATA-driven company".
DATA Values
- Different – We celebrate diversity. Imagining better ideas through unconventional thinking.
- Agile – We adapt quickly and boldly to stay ahead of technological and industry changes.
- Transparent – Open, respectful, and clear communication informs better decisions.
- Achievement – We’re passionate about outcomes and continuous improvement for customers and stakeholders.
Diversity & Inclusion
At Zutec, diversity and inclusion is core. We believe diverse teams: ✔ Generate better solutions ✔ Drive innovation ✔ Enhance partnerships
Join us—we welcome you no matter who you are, how you think, or where you’re from. Being different makes us stronger. 🚀
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