Primark
Product Owner (Customer Data & Engagement)

How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Product Owner (Customer Data & Engagement)
Location: Reading (Hybrid)
Duration: Initial 6 Months
Contract Type: Inside IR35 Day Rate
Shape the future of customer engagement at Primark.
We're looking for a Product Owner to lead a portfolio of customer-facing data products, driving capabilities that enable better customer understanding, personalisation, engagement, and decision-making across Primark's digital ecosystem.
This role sits within our Customer (Digital) domain, with a strong focus on customer data platforms, data lakes, data warehousing, and customer engagement capabilities. You'll own the product roadmap and backlog, translating business strategy into impactful technology solutions that deliver measurable value for customers and the business.
What You'll Be Doing
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
- Own and evolve customer data products across their full lifecycle
- Define and prioritise product roadmaps and backlogs based on business value and customer outcomes
- Partner with business, data, engineering, analytics, and digital teams to deliver impactful solutions
- Use customer insights, data, and market trends to drive product decisions
- Champion agile product delivery and continuous improvement
- Communicate product progress, risks, and opportunities to senior stakeholders
What We're Looking For
- 3-5+ years' experience in Product Ownership, Product Management, Business Analysis, or Digital Technology delivery
- Proven experience managing product roadmaps and backlogs in Agile environments
- Experience delivering data products, including Customer Data Platforms (CDPs), data lakes, data warehouses, customer analytics, or customer insight platforms
- Strong understanding of customer data, segmentation, personalisation, and customer engagement capabilities
- Ability to balance customer needs, business value, and technical complexity
- Excellent stakeholder management and communication skills


Get help with your application
Your very own career expert that helps elevate your application to the next level.
Desirable Experience
- Retail, eCommerce, loyalty, marketing technology, or customer engagement platforms
- Working with customer 360, data governance, and analytics capabilities
- Experience translating data into actionable customer and business outcomes
If you're passionate about using data to create better customer experiences and have a track record of delivering customer-centric data products, we'd love to hear from you.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location