TikTok
Product Strategy Project Intern (TikTok LIVE) - 2026 Start (BS/MS)
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About the Team
The EU LIVE Creator Strategy Team is the engine behind our live streaming ecosystem's success across the continent. We design data-driven strategies, optimize creators' performance, and execute impactful online campaigns to engage our community and drive growth. If you are passionate about LIVE and want to shape the future of live streaming, this is your chance to make a real impact.
Internship Overview
We are looking for a highly motivated and analytical intern to join our dynamic team. You will play a crucial role in supporting our strategy for LIVE creators across various European markets. This role is perfect for someone who is not only fluent in English but also possesses a sharp logical mind, a keen interest in data, and a genuine passion for the live streaming and entertainment industry.
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
Responsibilities
- Drive awareness and adoption of TikTok LIVE features (e.g., Match, PK, Superfan) among EU creators through education and targeted campaigns.
- Support GTM efforts by developing a deep understanding of product features and market needs, and assisting in strategy design.
- Track key product metrics, conduct data analysis, and collect user feedback to optimize product functionality and promotion strategies.
- Participate in cross-functional projects, contributing to the planning and execution of product GTM initiatives.
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Qualifications
Minimum Qualifications
- Strong interest in live streaming, product marketing, and the creator ecosystem, with familiarity in LIVE content and interactive features.
- Solid analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable recommendations.
- Highly responsible, detail-oriented, self-motivated, and able to execute tasks efficiently.
- Strong communication and collaboration skills; fluent in English as a working language.
- In this role you will be collaborating extensively with peers and directly with teams based in China and across EMEA. This collaboration is necessary to support the development and communicate directly with business partners across the region, and high levels of written and oral fluency in Mandarin and English would be beneficial for this role, including an ability to communicate in industry specific terminology with ease.
By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
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Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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