OMD
Programmatic & Display Account Director
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Omd
Job Function
Media
Job Subfunction
Performance Media
Job Description
About the Role
The MG Programmatic & Display team are a 40+ strong team of programmatic & display specialists that work across a varied roster of clients including Specsavers, John Lewis & Partners, SharkNinja, Apple, Renault, and VMO2 amongst others.
Responsible for both programmatic and direct IO buys, the team are tasked with ensuring we are consistently putting forward innovative ideas that help to challenge and grow our clients' digital strategies.
The successful candidate will oversee a team of managers and executives specifically working across a hub of MG OMD’s client portfolio.
The ideal candidate will have digital media experience focused on delivering display campaigns across demand side platforms (DSPs) and digital ad technology such as DV360, Amazon, Yahoo, The Trade Desk, DoubleVerify, IAS & Google Campaign Manager, including experience in managing people with a confident and supportive managerial style.
The role will report into a Programmatic Business Director and focus on supporting the team to develop best-in-class integrated strategies and campaigns.
Responsibilities
- Act as an effective leader and go-to point for own team and wider department
- Good understanding of the wider digital media mix and ability to justify the programmatic role amongst digital media
- Active involvement in testing Alpha and Beta opportunities across OMG Tech Partners and Product Portfolio
- Implementation of successful display investment strategies to ensure maximum value driven across the team
- Understand commercial and trading requirements and how they factor into the programmatic strategy and delivery across the team
- Support on setting best practice and ensure adherence to processes and frameworks
- Oversight of client audit process for channel to ensure targets are met and potential issues escalated
- Support and present as part of a team in delivery of new business pitch, departmental, and agency-wide meetings
- Build strong relationships with external and internal stakeholders (i.e., clients, publishers, media owners, etc.) to deliver best-in-class output across the team
- Foster a culture of work sharing to drive innovation and creativity, alongside creation of case studies for internal distribution and external awards
- Team training and development to maintain and drive individual progress plans
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About You
The successful candidate should possess the following skills:
- Experience in managing a team
- Confident and effective leader
- Advanced knowledge of cross-channel and ad tech market
- Strong understanding of the digital landscape and how programmatic fits into the media plan
- Negotiation skills to deliver the best commercial value for the client
- Confidently lead presentations with a strong and compelling narrative
- Develop and plan strategies to achieve agency commercial goals
- Advanced analytical skills to interrogate and develop best practice processes
About The Agency
MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft, trust, and performance at the heart of media planning and buying.
Since joining Omnicom network’s OMG (Omnicom Media Group) in 1998, we have continued to retain our founding ethos of providing clients with bespoke approaches, unprecedented insight, specialism, security, and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative, effective, and award-winning work and campaigns that create difference that matters.
MG OMD is the second-largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkbox’s TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards, Campaign Global awards, and Campaign UK awards.
With over 500 employees working across some of the UK’s leading brands including the John Lewis Partnership, Virgin Media O2, British Airways, Specsavers, HM Government, LNER, Sony Pictures, and Age UK; it is our people who ultimately make the award-winning difference.
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So, true to our ethos, we work hard at creating a spirit and atmosphere that inspires our people to be considerate, honest, and professional whilst also being stimulating, imaginative, and inspirational.
We want people who are great to work with, fun to be with, and who genuinely care; about each other, our clients, our media partners, and doing great work.
In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background, and diversity of skillsets runs through everything we do. All backed up by the highest standards of training, development, and support in the industry; so much so, that we have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year, showcasing our commitment to continuous professional development. We were also featured in the Sunday Times Best Places to Work in both 2023 and 2024. Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/
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