Publicis Groupe Holdings B.V
Programmatic Manager
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Programmatic Manager
Programmatic Account Manager –Starcom
Company Description
With a history spanning over 80 years, Starcom is a global communications planning and media leader, rooted in the principle that people are at the core of everything we do. Every day, we leverage the power of data and technology to inspire progress—both for individuals and businesses.
As the flagship Publicis Media agency, Starcom operates on the "Power of One" business model, offering a multi-disciplinary team approach that serves high-profile clients across sectors like retail (Aldi, Primark), CPG (P&G), tech (Samsung), automotive (Stellantis), and fintech (Visa). With 7,000 employees spanning 100+ offices worldwide, we pride ourselves on fostering an energised, inclusive, and supportive workforce.
Our commitment to Diversity & Inclusion (D&I) and Learning & Development (L&D) has earned us industry recognition, including:
- Campaign’s Best Places to Work (five consecutive years)
- Media Week Agency of the Year 2025
- Sunday Times Best Places to Work 2025
We encourage "Brave Plays"—innovation in both work and career growth—with a culture that celebrates empathy, collaboration, and accountability.
Overview
Programmatic Account Manager – Hands-on, delivery-driven role
This position is for an execution-driven professional who thrives on excellence in programmatic campaign delivery. As a critical partner to the Programmatic Director, you’ll ensure high-quality activation, operational efficiency, and unparalleled client delivery—turning data, technology, and strategy into tangible business results.
Based in Performics, with support from Publicis Media Exchange (PMX), this role demands a client-facing mindset, strategic planning, and a knack for solving complex activation challenges.
Responsibilities
- Campaign Delivery & Quality Assurance
- Own the end-to-end delivery of programmatic campaigns, ensuring accuracy, consistency, and deadlines.
- Act as the single point of contact for execution, troubleshooting, and post-launch optimisation across multiple clients.
- Conduct campaign audits, QC reviews, and commercial validity checks.
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Strategic Planning & Activation
- Collaborate with Programmatic Directors to translate strategy into commercially robust media plans.
- Work closely with planners, finance, and agency stakeholders to manage budgets, purchase orders (POs), and timelines.
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Performance Analytics & Insights
- Showcase campaign performance across leading Demand Side Platforms (DSPs) like DV360, The Trade Desk, and Amazon.
- Provide transparent, actionable reports tailored to different stakeholders (clients, execs, technical teams).
- Drive continuous improvement through data-driven optimisation and inefficiency identification.
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Client & Interdepartmental Relationships
- Build long-term trust with clients by delivering on communication commitments and deliverables.
- Foster collaboration with junior team members, providing mentorship while iterating on internal processes.
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Innovation & Future-Readiness
- Stay ahead of emerging programmatic trends, including cookieless solutions, retail media, and SVOD (Subscription Video on Demand).
- Proactively seek operational efficiencies and technology optimisations within the programmatic ecosystem.
Requirements & Qualifications
Essential
- 3+ years of experience in programmatic campaign management, including hands-on delivery across DV360, The Trade Desk, and Amazon DSP.
- Proficiency in ad serving and trafficking, with extensive knowledge of CM360 (or equivalent tools).
- Strong grasp of the full campaign lifecycle, from planning to performance reporting and optimisation.
- Structured, detail-oriented personality with a financially astute mind (ability to correlate spend to KPIs).
- Ability to simplify technical insights for non-specialist audiences (clients, finance, execs).
- Leadership experience in managing or supporting junior team members, with a collaborative and mentoring approach.
- Eagerness to learn and adapt to new trends like cookie-less targeting, first-party data strategies, and retail media convergence.
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Nice-to-Have
- Exposure to private marketplaces, dynamic creative optimisation (DCO), or programmatic video solutions.
- Certification in Google Ads or The Trade Desk platforms.
- Understanding of agency financial workflows (commissions, rebates, invoicing).
Benefits & Perks
Starcom — as part of Publicis Groupe — offers a holistic benefits package designed to empower you:
Core Benefits
✅ Pension contributions ✅ Life assurance ✅ Private medical cover
Enhanced Policies
📅 Reflection Days (time off to reflect on career growth or personal development). 👨👩👧👦 Flexible parental leave (including Shared Parental Leave).
Inclusive Initiatives
🌍 Diverse Employee Action Groups (EAGs) – including but not limited to PRIDE, Women’s Network, Neurodiversity, and BAME. 📚 Publicis Career Page – Detailed insights into global Inclusive Benefits.
Work Arrangement
Publicis Groupe operates a hybrid model—primarily based in office/wide office or clients’ offices for 4 days per week, with the flexibility to work in other locations as required by client demands.
Diversity, Equality & Inclusion (DEI)
Starcom is an equal opportunities employer. We actively encourage applications from candidates of all backgrounds, regardless of:
- Race or ethnicity
- Nationality
- Religion or belief
- Disability or neurodivergence
- Age
- Citizenship status
- Gender identity or expression
- Sexual orientation
- Marital status
- Parental status
We are committed to creating an accessible recruitment process; if you have access needs (e.g., due to disability, long-term health conditions, or neurodivergence), please let us know upfront. Our Diversity team will work with you to tailor interviews or workspace adjustments—and this information will never affect your application.
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