Kite Strategies
Public Relations Analyst
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Company Description
Kite Strategies is a communications firm that leverages a publication network of more than 150 regional and industry outlets to help clients reach targeted audiences. The company’s model integrates audience definition, narrative development, publication, distribution, and reporting to deliver focused campaigns. These campaigns are designed to reach investors, decision-makers, regional markets, sector audiences, and other key stakeholders. Clients receive transparent reporting that shows where coverage appears, which audiences are reached, and how campaigns perform. Kite Strategies collaborates directly with organizations as well as with PR, SEO, and agency partners.
Role Description
The Public Relations Analyst is a full-time remote role responsible for supporting strategic communications and media campaigns across Kite Strategies’ publication network. This role involves monitoring media coverage, analyzing campaign performance, and preparing clear reports and insights for clients and internal stakeholders. The analyst will help define target audiences, contribute to narrative development, and coordinate with internal communications and corporate communications teams to ensure consistent messaging.
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Day-to-day tasks include:
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- Data collection
- Trend analysis
- Drafting communication materials
- Collaborating with PR, SEO, and agency partners to optimize campaign impact
The role also requires staying informed about industry developments and stakeholder interests to support informed, results-driven communication strategies.
Qualifications
- Strong analytical skills to interpret media performance data, audience metrics, and campaign results.
- Excellent communication abilities, including clear written and verbal communication for internal and external stakeholders.
- Experience with internal communications to support alignment and information flow within teams and across the organization.
- Background in corporate communications to help manage brand reputation and stakeholder messaging.
- Knowledge of strategic communications, including audience targeting, narrative development, and campaign planning.
- Proficiency with media monitoring tools, analytics platforms, and standard office software (e.g., spreadsheets, presentation tools).
- Ability to work independently in a remote environment, manage multiple projects, and meet deadlines.
- Familiarity with investor relations, B2B communications, or working with agencies and SEO teams is an advantage.
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