Advocate Group
Public Relations Manager
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Public Relations Manager
PR Manager
Location: Hybrid / London Salary: £50,000 - 55,000 + Benefits
We’re partnering with a fast-growing global personal care business known for its innovative product portfolio, strong consumer following, and disruptive approach to beauty and wellness. With continued international expansion and exciting launches planned across multiple markets, the business is looking to appoint an experienced PR Manager to lead brand communications and influencer strategy.
This is a high-impact role for a creative and commercially minded PR professional who thrives in a fast-paced consumer environment and understands how earned media and influencer partnerships work together to build modern brands.
The Role
Reporting into the Head of Marketing, the PR Manager will lead global PR activity across product launches, brand campaigns, media relations, and influencer partnerships. You’ll play a key role in shaping brand perception, increasing awareness, and driving engagement across both traditional and digital channels.
Key Responsibilities
- Develop and execute global PR strategies aligned to brand and commercial objectives
- Build strong relationships with beauty, lifestyle, and consumer media across key markets
- Manage press office activity including media outreach, product placement, press releases, and reactive communications
- Lead and coordinate PR activity around product launches, campaigns, events, and partnerships
- Own influencer and creator engagement strategy across gifting, paid partnerships, ambassador programmes, and event activations
- Identify and manage relationships with relevant influencers, talent agencies, and content creators to drive authentic brand advocacy
- Monitor campaign performance, media coverage, influencer ROI, and brand sentiment
- Support crisis communications and reputation management where required
- Collaborate closely with Social, Brand, Ecommerce, and Commercial teams to ensure integrated campaigns
- Manage PR and influencer budgets alongside external agency partners where applicable
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
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Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
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About You
- Proven experience in PR, Communications, or Influencer Marketing within beauty, personal care, wellness, or FMCG
- Strong network of media and influencer contacts within the consumer space
- Experience delivering successful earned media and influencer campaigns across global or multi-market brands
- Commercially aware with a strong understanding of brand positioning and consumer trends
- Excellent written communication and storytelling skills
- Confident managing multiple projects in a fast-paced environment
- Experience working with influencer platforms, media monitoring tools, and campaign reporting metrics
- Highly collaborative, proactive, and creatively driven
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What’s on Offer
- Opportunity to join a globally recognised and rapidly growing consumer brand
- A creative, collaborative, and entrepreneurial culture
- Hybrid working and flexible benefits package
- Career progression within an international business
- Exposure to high-profile campaigns, launches, and partnerships
If you’re passionate about building brands through impactful PR and influencer storytelling, we’d love to hear from you.
Or click “Apply Now” to be considered for this vacancy.
The Advocate Group is a leading recruitment partner to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified individuals, regardless of race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
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