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Purchase & Product Planner
London
Posted 2 days ago
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Purchase & Product Planner
Purchase & Product Planner (D2C Channels) – Job Description
Purpose of the Role
As a Purchase and Product Planner for D2C channels, you will be responsible for:
- Building commercial buy plans through seasonal and continuity ranges across a retail estate and digital platforms.
- Working in the Buying, Merchandising & Allocation department to develop options and range plans.
- Delivering key analysis and insights to maximise sales potential while reducing the risk of terminal stocks.
Main Duties and Responsibilities
1. Seasonal Planning & Buys
- Collaborate with line managers to deliver a robust seasonal trading strategy, aligned with KPIs, SMT budgets, and targets.
- Work with teams to shape seasonal buy budgets and drive category-building blocks.
- Conduct seasonal reviews of product/store performance, proposing re-buys to managers.
- Adjust allocation plans and stock level management, proposing store-to-store consolidations where necessary.
- Update sizing and buy grids, analysing trends via sales reporting, feedback, and data insights.
- Work closely with production teams to meet all seasonal and continuity deadlines.
- Align with channel traders on optimal launch and allocation timelines.
- Maintain OTB continuity sheets for D2C channels, ensuring POs (Purchase Orders) align with Franchise/wholesale fulfilments.
- Verify Seasonal & Continuity POs against line details set in the department.
- Support regional product feedback, building data-driven analysis for future purchases.
- Identify and develop stock packages for new store expansions.
- Spot opportunities through product awareness, pricing strategies, and competitor analysis.
- Calculate Planning Rates of Sales (ROS) for seasonal buys using historical/comparable product data.
- Size seasonal and continuity buys and adjust buy volume grids based on trending performance.
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2. Reporting & Trade
- Produce and maintain various:
- Monday trade reports
- Weekly product performance reports for cross-functional teams
- Present weekly trade actions in SMT trade meetings.
- Assist managers with markdown trade analysis, reviewing performance and advocating for discount adjustments based on trends.
- Provide regular trade updates to SMT on key product actions and drivers.
- Manage active stock trade, optimising availability and reducing terminal stock levels.
- Oversee general stock management, including in-season transfers and end-of-season consolidations.
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3. General Responsibilities
- Assist managers with ad-hoc requests and special SMT projects.
- Maintain effective cross-functional communication with:
- Marketing
- Production
- Logistics
- Wholesale/Franchise teams
- Work closely with digital/online teams to refine product placements and trading patterns.
- Conduct store visits as needed.
- Participate in regular updates and 1-to-1 meetings with managers.
- Deputise or cover tasks during - including managerial leave periods.
Benefits
- 21 days annual leave, plus bank holidays.
- Generous staff discount across multiple brands.
- Auto-enrolment into the company pension scheme.
- Cycle-to-work scheme.
- Seasonal ticket loan.
- Charity time-bank scheme.
- Ability to purchase additional annual leave.
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Skills
Purchase Planning
Product Planning
Seasonal Trading Strategy
KPI Analysis
Stock Management
Data Analysis
Performance Reporting
Trade Analysis
Communication
Collaboration
Market Awareness
Allocation Planning
Size Analysis
Product Feedback
Retail Strategy
Digital Platforms
Location