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AECOM

Pursuit Campaign Manager

London
Posted 11 days ago
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Work with Us. Change the World.

At AECOM, we're delivering a better world. Whether improving your commute, keeping the lights on, providing access to clean water, or transforming skylines, our work helps people and communities thrive. We are the world's trusted infrastructure consulting firm, partnering with clients to solve the world’s most complex challenges and build legacies for future generations.

There has never been a better time to be at AECOM. With accelerating infrastructure investment worldwide, our services are in great demand. We invite you to bring your bold ideas and big dreams and become part of a global team of over 50,000 planners, designers, engineers, scientists, digital innovators, program and construction managers and other professionals delivering projects that create a positive and tangible impact.


Job Title: Strategic Marketing Manager

This is a high-impact role for a strategic marketer with a proven ability to translate insight into compelling positioning that drives pursuit success.

Reporting to the Head of Pursuit Marketing, Europe and India, the role will lead positioning campaigns for our most critical pursuits, working closely with capture, pursuit, and marketing and communications communities to win what matters.

This fast-paced, hybrid role is designed for marketers who thrive in dynamic environments.


Key Responsibilities:

  • Collaborate with the Head of Pursuit Marketing and Capture Managers to design, plan, and deliver pursuit marketing workshops, aligning stakeholders around:

    • Client insight
    • Value proposition
    • Differentiation
    • Pursuit strategy Ensure workshop outputs translate into a clear, actionable pursuit marketing strategy.
  • Develop and deliver marketing campaigns (utilising SOSTAC) for pursuit positioning, aligned with the overall win strategy.

  • Lead the activation of integrated marketing tactics, working with Marketing & Communications teams across:

    • Brand
    • Content
    • Thought leadership
    • Digital
    • Social
    • Creative
    • Government relations
    • External communications
  • Identify and conduct market research on trends and competitors to inform AECOM’s value proposition, narrative, and evidence.

  • Make informed tactical decisions, prioritise marketing activity, and perform under pressure.

  • Orchestrate cross-stakeholder collaboration across pursuit teams, regions, and functions.

  • Define campaign KPIs, track performance, and provide insight-led recommendations to optimise impact and return on investment (ROI).

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  • Contribute to monthly and quarterly board-level reporting on pursuit marketing performance.

  • Utilise embedded AI tools and data-driven approaches to improve campaign efficiency, insight, and effectiveness.

  • Manage allocated pursuit or campaign budgets and report performance to internal stakeholders.

  • Proactively manage your workload and communicate:

    • Priorities
    • Progress
    • Risks to stakeholders

Qualifications

  • 5-7+ years of marketing communications experience, ideally within a large professional services organisation.
  • Experience in managing bids and marketing campaigns, preferably in pursuit or capture environments.
  • Proven ability to develop:
    • Positioning
    • Value propositions
    • Campaigns aligned to win strategies.
  • Strong strategic thinker, capable of articulating strategy clearly and compellingly.
  • Demonstrated experience working in a complex cross-matrixed organisation.
  • Experience in developing and delivering:
    • Integrated multi-channel tactics (e.g. conferences, client events, awards, social media, thought leadership, editorial activities).
  • ROI optimisation expertise with a track record of demonstrating marketing investment efficacy.
  • Confidence engaging with senior leaders, with the ability to give constructive challenge.
  • Proven capability of managing multiple fast-paced workstreams.
  • Strong stakeholder engagement and influencing skills, with a collaborative and client-centric approach.
  • Excellent written and verbal communication skills.
  • Strong digital capability, including:
    • Multichannel content delivery
    • Familiarity with AI-enabled marketing tools.
  • Working knowledge of CRM systems (e.g. Salesforce), digital marketing platforms, and analytics.
  • Sound understanding of:
    • GDPR
    • Pursuit procurement
    • Compliance requirements.
  • Proficiency in:
    • Microsoft PowerPoint
    • Excel
    • Word
  • Degree-level education in Marketing, Business Studies, or a related discipline.
  • Marketing management experience in a professional services environment.
  • Chartered Institute of Marketing accreditation (preferred but not essential).

Located in: London, City of

Business Subgroup: Geography OH

Location: UK – London – Aldgate Tower (Hybrid work model)

About AECOM

AECOM is the world’s trusted infrastructure consulting firm, delivering professional services throughout the project lifecycle: from advisory, planning, design, and engineering to program and construction management.

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Our expertise spans transportation, buildings, water, new energy, and the environment. Public- and private-sector clients turn to us to solve their most complex challenges.

We are driven by a common purpose to deliver a better world through: ✔ Unrivalled technical and digital expertise ✔ A commitment to equity, diversity, and inclusion ✔ Environmental, social, and governance (ESG) priorities

As a Fortune 500 firm, AECOM’s Professional Services business generated revenue of $16.1 billion in fiscal year 2025.

Learn about our work and legacy at aecom.com and @AECOM.


Why AECOM?

Freedom to Grow in a World of Opportunity

  • Hybrid work options, offering flexibility to thrive – working from AECOM offices, remote, or at client sites.

  • Staff members are celebrated for their:

    • Integrity
    • Entrepreneurial spirit
    • Pioneering mindset
  • A safe, respectful workplace where:

    • Everyone can bring their full self to work
    • Unique talents, backgrounds, and expertise are leveraged to deliver transformational outcomes for clients.

Comprehensive Benefits & Well-Being Programs

  • Compensation, benefits, and well-being programs aligned with employees’ and families’ diverse needs.

  • If you’re part of AECOM, you’ll have:

    • Access to leading technology and thinking
    • Transformational work with big impact
    • Flexible work arrangements for a balanced lifestyle.

AECOM is a publicly traded global firm that believes in every individual’s potential—and we’re invested in nurturing yours.

Equal Opportunity & Inclusion

We recognise and value diversity in every form. AECOM is an Equal Opportunity Employer and actively recruits talent from: ✔ Underrepresented groups ✔ Different cultural and socio-economic backgrounds ✔ Diverse genders, ages, and abilities

Disability Confident Employer

AECOM offers an interview to applicants who:

  • Have a disability or long-term health condition
  • Meet the minimum required criteria for the role

If you qualify, apply via the Disability Confident Interview Scheme. Let us know by emailing: [email protected].

All applications are handled in strict compliance with EEO guidelines.


Located in the City of London with a global outlook, AECOM combines cultural dynamism with cutting-edge problem-solving.

Apply today and help shape tomorrow.

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Skills

Pursuit Marketing
Strategic Positioning
Value Proposition Development
Market Research
Stakeholder Management
Campaign Management
SOSTAC Methodology
Integrated Marketing
KPI Tracking
Budget Management
CRM Systems
AI Marketing Tools
Digital Content Delivery
Cross-functional Collaboration
Bidding Management
Strategic Thinking

Location

London, England, United Kingdom

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