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Job Description
Position: Regional Sales Manager
Location: Leeds, United Kingdom, LS1
Territory: North UK and Scotland and surrounding areas.
Salary: £36,558.08 per annum + 10% bonus per annum + company car
About the Role
Thirsty for a change? A great opportunity where you can motivate and develop an award-winning field sales team. A Regional Sales Manager is required, to work for CPM representing Lucozade Ribena Suntory covering Scotland and the North.
Working for CPM as a Regional Sales Manager you will be leading a sales team of up to 12 Sales Executives, who will be calling into independent and food service retailers representing our longstanding client Lucozade Ribena Suntory and their products. Day to day you will be responsible for setting a clear vision and strategy which will cover the training, development, retention, and motivation of the team.
Your commercial acumen will be invaluable in both managing costs and budgets as well as supporting your manager, providing insight, and ensuring we over-deliver for our client.
Key Responsibilities
- Talent Programme: Responsible for working with our in-house recruitment team, taking responsibility for regional recruitment, minimizing churn and providing training, developing and nurturing the team to be their very best.
- Team Management: Including performance management.
- Senior Management Support: Provide support to the National Sales manager.
- Key Sales Targets: Delivering against key sales targets and key performance indicators.
- Regional Meetings: Plan and organize regional meetings and cascade communications to the team.
- Data Analysis: Analyse data from multiple sources to identify opportunities and underlying trends.
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Ideal Candidate Profile
You would enjoy this Regional Sales Manager role if:
- You want a role that really allows you to expand your people management skills, increasing your already great experience within training, developing, motivating and performance managing a sales team.
- You are a great people manager, who knows how to tailor your management style to get both individuals and a team on side, whilst working together and creating a supportive culture.
- You pride yourself on exceeding client expectations - growing sales is second nature to you.
- You are commercial and able to manage costs and budgets effectively to ensure objectives and targets are achieved.
- You love looking at things differently, and coming up with innovative suggestions and solutions.
- You love working with people and ensuring they reach their full potential.
Essential Requirements
- Previous experience in managing a sales team, ideally at area level.
- An understanding of retail / FMCG preferred.
- A Full UK driving licence.
Why Work for Us


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Salary: £36,558.08 Plus 10% Bonus
Pension Plan: Secure your future with a pension plan.
Holiday Package: Recoup with 25 days of holiday plus bank holidays
Company Vehicle: Enjoy a company vehicle.
Life Assurance: Enjoy peace of mind knowing you have 1X life assurance.
Peppy: Confidential access to expert health support across areas like fertility, menopause, pregnancy, and more.
DIGICARE+ App: Enjoy convenient access to second opinions from doctors, personalised counselling sessions and expert nutritionist advice.
About CPM
At CPM, we are proud to foster an inclusive work environment. We believe in a workplace that celebrates the unique perspectives and skills of all individuals believing this makes us stronger and more innovative.
Should you require any adjustments or support during the application process, please don't hesitate to let us know. Our goal is to help you feel comfortable and confident, allowing you to showcase your unique skills and abilities to their fullest potential.
CPM has been accredited Investors in People Gold award and places great importance on the training and development of our people. We work in a cooperative environment where great ideas and achievements are shared and celebrated.
Contact
Please contact Recruitment@recruitmentgroup.org after completing your application to see how we can best support you.
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