Motor Fuel Group
Retail Area Manager

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Retail Area Manager
Area Retail Manager
Location: Field Based
Are you an experienced retail or forecourt leader who thrives in a fast-paced, hands-on environment? Do you enjoy developing people, driving commercial performance, and making a real impact across multiple locations?
At MFG, we're looking for an Area Retail Manager to lead a portfolio of company-owned forecourts, ensuring operational excellence, outstanding customer service, and commercial success.
About the Role
As an Area Retail Manager, you'll be responsible for the overall performance of your region, working closely with Contract Managers to drive sales, maintain brand standards, ensure compliance, and create exceptional customer experiences. This is a varied and rewarding field-based role where no two days are the same. You'll be out in your region supporting teams, identifying opportunities for growth, and ensuring every site operates safely, efficiently, and profitably.
What You'll Be Doing
- Lead and support a portfolio of company-owned forecourts, driving operational excellence.
- Coach, develop and motivate Contract Managers to achieve their full potential.
- Ensure full compliance with Health & Safety, company policies and operational procedures.
- Conduct regular site visits, including fuel audits and operational reviews.
- Monitor financial performance, identify opportunities to improve profitability and manage budgets effectively.
- Work closely with supplier partners to maximise promotions, merchandising and product availability.
- Maintain excellent standards across shop, forecourt and food-to-go operations.
- Investigate incidents, resolve customer complaints and ensure appropriate follow-up actions.
- Coordinate maintenance activity and minimise equipment downtime.
- Build strong relationships with internal teams, suppliers and fuel brand partners to deliver outstanding results.
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About You
You'll be a motivated, commercially focused leader with a passion for retail operations and developing high-performing teams. You'll ideally have:
- Proven experience within the forecourt, convenience retail or wider retail sector.
- Experience managing multiple sites or working within a franchise or contract management environment.
- Excellent leadership and coaching skills with the ability to inspire others.
- Strong commercial awareness and financial acumen.
- Outstanding communication and relationship-building skills.
- A proactive, organised approach with excellent attention to detail.
- The ability to work independently while managing a busy and varied workload.
- A full UK driving licence and the flexibility to travel extensively (approximately 40,000 miles per year), including occasional overnight stays.


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Why Join MFG?
At MFG, we're proud to be building a business where our people can thrive. We encourage our colleagues to take ownership, embrace change and challenge the status quo. We believe that when our people succeed, our business succeeds.
You'll join a supportive, ambitious team where your ideas are valued, your achievements are recognised, and your career development is encouraged.
If you're ready to take the next step in your retail leadership career and want to make a real difference across a dynamic, growing business, we'd love to hear from you.
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