Coach
Sales Associate (40 hrs)
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Sales Associate (40 hrs)
Sales Support Associate
About the Role
Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of its hometown, Coach makes beautiful, lasting products designed for self-expression.
Part of the Tapestry portfolio—a global group of brands striving to challenge norms—Coach believes diversity fuels innovation. By uniting a wide array of talents, perspectives, and backgrounds, the company aims to create an equitable, inclusive, and diverse culture where everyone thrives.
Visit Our People page to learn more about Tapestry’s commitment to equity, inclusion, and diversity.
Role Overview
The Sales Support Associate (SSA) plays a vital role in a store’s success by ensuring seamless customer experiences and operational efficiency. This position demands professionalism, attentiveness to the brand’s standards, and a focus on delivering exceptional service at checkout and throughout the sales floor.
Key objectives:
- Leave a lasting positive impression with warm, efficient customer interactions.
- Maintain an organised and visually appealing store environment.
- Support smooth workflows—from stock receipt to point of sale—with precision and accuracy.
Core Responsibilities
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Customer Engagement:
- Welcome guests with professionalism and warmth, anticipating needs and offering personalized assistance.
- Serve as a brand ambassador, reinforcing Coach’s values both internally and in the local community.
- Support social media engagement (e.g., capturing client feedback or styling suggestions).
-
Operational Excellence:
- Operate the POS system accurately, ensuring cash and media compliance with company policies.
- Manage cash/mediom transactions and maintain a tidy and efficient cash wrap station.
- Recommend add-ons, gift cards, and collect customer data (where permitted).
-
Inventory & Merchandising:
- Receive, process, and organize shipments/transfers, reporting stock discrepancies promptly.
- Maintain stockroom cleanliness and tidiness.
- Monitor stock levels, replenish the sales floor, and execute visual merchandising updates.
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- Team Collaboration:
- Assist store personnel with sales floor activities and respond promptly to customer requests.
- Partner with colleagues or management as needed to ensure smooth operations.
- Adhere to housekeeping standards and Loss Prevention policies.
Requirements
Experience & Knowledge
- 1+ years of retail experience (e.g., cashiering, stock coordination, or sales in a luxury retail environment preferred; willing to consider combinations of education and experience).
- Current awareness of fashion trends and marketplace competition.
- Technical Proficiency:
- Familiarity with cash register systems, RFID, databases.
- Basic computer skills: iPad, laptop use, Mobile POS systems, internet navigation.
- Ability to operate a walkie-talkie and interpret price sheets/product releases.
Soft Skills
- Attention to detail and strong organisational abilities.
- Multitasking in high-pressure environments.
- Exceptional customer service and communication skills (fluent in English for EU roles).
- Professionalism and ability to work flexibly.
Schedule
- Willingness to work flexible hours, including evenings, weekends, peak seasons, and public holidays.
Note: This list of duties is representative, not exhaustive. All responsibilities reserved for the role.
Why Join Coach?
What You Get
- A supportive, inclusive work culture where individuality is celebrated.
- Internal mobility and career growth opportunities. - 1 paid volunteering day per year + options for global initiatives. - Learning & development via the Ambassador Programme. - Competitive discount on purchases (staff-exclusive offers).
- Rewarding incentive programs for outstanding performance.
- Regular social events and professional networking.
- Diversity & inclusion initiatives, including:
- Employee resource groups
- Regional inclusion councils
- Cutting-edge training focused on recent competitors and market shifts.
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Tapestry’s Values in Action
Graduates of our education and training programme exemplify 12 key competencies aligning with Coach’s approach to workplace excellence, segregated into two pillars:
For All Employees:
- Courage: Unfiltered, constructive feedback. Resolves requires tough answers without hesitation.
- Creativity: Generates fresh, unconventional ideas, adept at cross-pollinating industry trends.
- Customer Focus: Prioritises needs of both internal (colleagues, stakeholders) and external customers to drive continuous improvement.
- Dealing with Ambiguity: Embracing unstructured challenges.
- Drive for Results: Top-tier performance, unyielding bottom-line discipline.
- Interpersonal Savvy: Builds rapport up, down, and across teams—defuses conflict with tact.
- Learning on the Fly: Rapid problem-solving, tenants fearless experimentation, thriving on adaptability.
For People Managers:
- Strategic Agility: Prudent foresight; shapes forward-looking approaches.
- Developing Direct Reports and Others: Assigns stretch assignments, conducts personalized development discussions.
- Building Effective Teams: Uniting disparate talents, championing camaraderie, and results-driven collective wins.
Commitment to Inclusion
Tapestry maintains an equal opportunity ethos—all decisions about hiring, pay, promotions, opportunities, and reset disciplines are rooted in candidates’ and employees’ potential as defined by the job requirements. Your background, age, gender identity, religious conviction, ancestry or other protected characteristics hold no weight. No arbitrary factors will demand lower hiring standards.
. Read more about our full diversity statement here.
Salary Range (EU): £30,160.00 – £32,000.00 equity-based, pro-ratable for part-time workloads. Role expectations apply transparently.
Energised by Coach’s vision? Apply to be part of a team championing creativity, collaboration, and bold fashion leadership.
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Jessica, London
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