Product Marketing Alliance
Sales Associate - Professional Community
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The Alliance
The Company
When it comes to digital communities, The Alliance is leading the way. Product marketing, sales enablement, product-led growth, AI, customer success, CMOs—whether you're part of these fields or spanning them all, we host thriving communities for them all.
With 70,000+ professionals engaged across our networks—and a constant stream of events, memberships, and learning products—we help individuals and teams grow faster in their careers. We work with some of the world’s most recognisable companies, priding ourselves on being a high-impact learning partner, not just another events provider.
We’re ambitious, move quickly, and still very early in our journey. That means real ownership, a steep learning curve, and plenty of opportunities to shape the future.
About the Role
We’re hiring early-career Sales Associates to join our Delegate & Membership Sales team. We’re looking for people with energy, curiosity, and the drive to build a career in commercial sales.
This is a junior role by design. You don’t need years of experience—what matters is how quickly you learn, how well you take feedback, and how comfortable you are being challenged. We’ll teach you how to sell properly: how to prospect, qualify, handle objections, manage a pipeline, and close—all while speaking to senior decision-makers at some of the world’s biggest tech companies.
Responsibilities
You’ll sell across our live events, memberships, and learning products in markets like:
- London
- New York
- San Francisco
- Las Vegas
- and beyond
Over time, you can progress into more senior sales or specialist commercial roles across the business.
This role isn’t about arriving fully formed—it’s about building and proving confidence, capability, and success through practice.
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Key Responsibilities:
- Sales training & upskilling: Build foundations in prospecting, qualification, pipeline management, and closing—learning to sell confidently to senior B2B stakeholders.
- Engaging key decision-makers: Speak directly with professionals at fast-growing and enterprise tech companies, understand their challenges, and recommend the right events, memberships, or learning solutions.
- End-to-end deal ownership: Handle your own pipeline from first contact through to closing and handover, taking accountability for results and using feedback/data to improve week by week.
- Master product knowledge: Develop deep expertise in our events, memberships, and education ecosystem to enable cross-selling with relevance and confidence.
- Collaboration & feedback: Work closely with marketing, product, community, and customer success teams, sharing insights and operating autonomously while seeking support when needed.
This Role Is For You If…
Is this sound like you?
✅ Early in your career and eager to learn—not entitled to instant success ✅ Thrives in discomfort, enjoying learning new things ✅ Actively seeks and applies feedback quickly without defensiveness ✅ Takes ownership for outcomes, not just pouring effort in ✅ Resilient and organised—can manage pace and pressure well ✅ Communicates clearly—both with customers and teammates ✅ Enjoys working in a team where success is shared (not individual)
Our Hiring Process
We design our hiring to reflect how we actually work—collaborative, practical, and focused on potential, not polish.
- First interview: Assesses values, motivation, and mindset around learning
- One-day assessment (London): Hands-on sales tasks, collaboration, and real-world scenarios
- Final shortlist: Up to 3 candidates selected into an onboarding cohort, learning together from Day 1
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Compensation
- Base Salary: £26,500 – £28,000 (range depending on experience)
- Commissions:
- Year 1 OTE: £35,000 uncapped
- Year 2 OTE: £55,000 uncapped
Core Benefits
Holidays & Flexibility
- 34 days paid holiday (including UK Bank Holidays + birthday off)
- Flexible hours to suit productivity preferences (early risers, night owls?)
Wellbeing & Support
- Private Medical & Dental coverage
- Life Insurance: 4x annual salary
- On-demand therapy, coaching, and mental fitness via Oliva
- Subsidised gym membership via Gympass
- Cycle to work scheme
- Workplace Nursery support
Flexible & Cash Benefits
- £600 annual "happiness allowance" in Year 1, scaling up to £1,980+
- Access to thanksBen platform (customisable benefits)
Learning & Development
- Personal L&D budget: £500 in Year 1, scaling up to £3,000+
- Volunteer & L&D Days: 1 paid day per quarter for either learning or contribution
Community and Inclusion
We’re committed to eradicating discrimination and bias. We believe everyone deserves equal opportunities—and we’re constantly striving for greater inclusivity.
If you bring specialist knowledge, a unique background, or unconventional experience—apply anyway. We need diverse perspectives to sustain our bold ambition.
We are The Alliance. In more ways than one.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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