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Sales Business Development
Business Development Manager – B2B Apparel & Promotional Products (London, Westminster)
Location: Westminster, London Salary: £45,000 base + uncapped commission (OTE: £80,000+)
We are seeking an experienced Business Development Manager to join our fast-growing global apparel manufacturing company.
About the Role
Please apply only if you have direct experience selling one or more of the following categories:
- Corporate uniforms
- Custom apparel
- Promotional merchandise
- Textile manufacturing solutions
- Event merchandise
- Private-label apparel
This is a new business development (hunter) role focused exclusively on B2B account acquisition. We require a proven track record of securing enterprise clients and strategically developing high-value accounts within the apparel and promotional products industries.
Key Responsibilities
- Develop new business across the UK and Europe through active hunting, not just maintaining existing accounts.
- Build and nurture relationships with:
- Corporate procurement teams
- Event organisers
- Varingate buyers and CPOs
- Generate and manage a robust sales pipeline, focusing on large-volume or long-term partner agreements.
- Drive revenue growth through new client acquisition and upselling existing accounts.
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Essential Requirements
- Minimum 3 years of B2B sales/business development experience.
- Proven expertise in selling:
- Corporate uniforms
- Custom apparel
- Promotional merchandise
- Event merchandise or distribution of fabric/ready-made textile solutions
Your experience must NOT include (applicants with these backgrounds will be disregarded):
- Retail clothing sales
- Fashion store sales
- FMCG (fast-moving consumer goods)
- Real estate sales
- Automotive sales
- Insurance sales
- Software/SaaS sales (unless accompanied by relevant apparel industry knowledge)
Preferred Experience
- Hospitality uniforms (luxury hotels, chains, or high-end restaurants).
- Direct experience within hotel groups or large hospitality clients.
- Event merchandise, including corporate fairs, marathons, sporting events (e.g., awards ceremonies, corporate charity runs).
- Corporate procurement, especially experience navigating tender processes or government contracts.
- Background in retail apparel procurement (warehouse and wholesale B2B, not in-store sales).
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What We Offer
- £45,000 base salary with uncapped commission (OTE £80,000+).
- CompanyMacBook (equivalent).
- Company mobile phone for clients.
- Career progression into senior leadership.
- The opportunity to engage directly with high-value, global clients across 55+ countries.
Do not apply unless your experience is aligned with the role’s requirements. We are looking for a candidate with B2B mindset, fast closers, and a tail-ánce to the apparel manufacturing and promotional goods industry.
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