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Sales Coordinator
About the Role
We are looking for an experienced Sales Coordinator to join our dedicated team in Forfar. This is a fantastic opportunity to join a successful business and develop your career in the agriculture industry.
Hours: Monday – Friday, 8.00am – 4.30pm, in our Forfar office
About Us
The Scot JCB Group is made up of Scot JCB, Scot Agri, and Stewart Plant Sales.
Established in June 2021 through the merger of Kelso & Lothian Harvesters and A M Phillip Agritech, Scot Agri is dedicated to serving the agricultural community with top-quality tractors, farm equipment, and comprehensive support through parts and service. Operating across 14 strategically located depots, we provide machinery sales, servicing, and parts for leading brands including:
- JCB
- Massey Ferguson
- Horsch
- Spearhead
- Berthoud
- and more
Key Responsibilities
Sales & Customer Engagement
- Answering sales calls and actively prospecting for potential customers to create demand for our products
- Building and maintaining strong relationships with customers and manufacturer sales representatives
- Taking ownership of customer enquiries from start to finish
- Responding quickly and professionally to inbound customer enquiries from the Scot Agri website, digital campaigns, and marketing activity
- Proactively making outbound calls to progress opportunities and follow up on open enquiries
- Identifying opportunities for equipment demonstrations or dealer visits
- Booking appointments and qualifying opportunities for the sales team
- Maintaining consistent follow-up with customers to avoid missed opportunities
- Representing the dealership professionally and consistently reinforcing our products
- Providing customer account statements
- Supporting the sales team with machine build-ups (non-JCB products, including Horsch, Massey Ferguson, KRM, etc.)
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CRM Management
- Accurately recording all activity, notes, and next actions within the dealer CRM system
- Maintaining the Scot Agri used equipment website
- Carrying out used machine reports and chasing the sales team for outstanding (O/S) reports
Operations & Coordination
- Organising machinery transport movements and updating the IFS (ERP) system
- Processing export paperwork (e.g., CMR and sanitation documentation)
- Liaising with the parts and service departments regarding machines ready for delivery
- Liaising with the sales administration team regarding machine movements
- Supporting the wider sales team with building machine specifications and researching attachments
- Planning and organising events (e.g., agricultural shows)


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Yard & Equipment Responsibilities
- Moving and handling machines in the yard
- Carrying out machine familiarisation training with customers
- Learning how to valuate part exchanges
Requirements
The ideal candidate will have:
- Relevant experience within the agriculture or construction industries
- Experience within a sales environment, or an interest in learning about sales
- The ability to prioritise tasks and work well in a busy team
- The ability to build rapport with customers and colleagues
- A good understanding of the importance of excellent customer service
- Good working knowledge of Microsoft applications
- Attention to detail
- The ability to work on your own initiative
- A flexible, positive, and outgoing approach to work
Benefits
In return, you will receive:
- Competitive salary, reviewed yearly
- 30 days annual leave, increasing with length of service (up to a total of 35 days)
- The option to buy/sell up to 5 days of annual leave per year
- Health and wellbeing plan – cashback for dentist, opticians, physio, and more
- Employee assistance programme – free counselling and legal advice
- Contributory pension scheme
- Life assurance of three times your annual salary
- Employee referral programme
- Free on-site parking
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