Focus Group
Sales Development Representative
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Start Your Tech Sales Career | Business Development Executive (BDE)
No Experience Required | £25k Base + £30–35k OTE | Promote to £50k+ Within 2 Years
Ready to trade your current job for a six-figure sales career?
Next available intakes – January & February 2026 Application process:
- Phone screen calls – w/c 10th November
- 1st stage interviews – w/c 24th November
- Final stage interviews – w/c 8th December
What Is This Job Really?
This is your first step into B2B tech sales, where you’ll build foundational skills every successful salesperson needs.
As a Business Development Executive (Outbound Telesales), you’ll:
- Make 80–100+ outbound calls daily to UK business decision-makers
- Introduce Focus Group’s solutions across:
- Telecoms, IT, Cyber Security, and Mobile
- Qualify prospects and secure in-person or virtual meetings for senior BDMs
- Track conversations and opportunities in CRM systems
- Work toward daily/weekly call targets in a high-pressure but rewarding environment
- Develop resilience, confidence, and long-term career skills—always progressing
🚨 "You will hear 'no' far more than 'yes'. Yes, it’s tough. But this is where you prove you can do it—and lay the foundation for a six-figure* sales career."**
**Why Start Here?]
The Career Opportunity
Focus Group proves that exceptional salespeople are made, not born. Their track record turns zero-experience candidates into top performers.
[What Our People Have Achieved](#]:
🏆 From Zero to Hero: James – Zero sales experience → £1.3m in sales in 2.5 years → Promoted to BDM → training role → Signed biggest partner deal ever. Emma – Finalist for National Sales Awards 2025; £70k revenue + £500k pipeline in 8 months from a fresh graduate.
💼 Leadership Track: Michael – Hired post-university → Promoted to Team Leader (12 months later) → His team doubled profit year-over-year.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
"These are the outcomes when hungry, coachable people commit."
Your Earning Potential
(Promotion timeline: 12–24 months as BDE)
📊 Year 1 (BDE):
- Base salary: £25k
- Realistic first-year OTE: £30–35k
- Top performers: £38–42k open-ended earning potential
🚀 Year 2+ (Promoted BDM):
- First-year BDM OTE: £50–60k
- Experienced BDM average: £80–100k
- Top performers: £120k+
Career Path
Successful twelve-to-twenty-four-month progression examples:
- BDE → BDM
- BDE → Customer Engagement
- BDE → BDE Team Lead
💡 Note: Progression depends on performance + time in role. You must hit targets and demonstrate readiness.
What Makes a Great BDE?
We’re not looking for experience—we’re looking for attitude and the right mindset.
✅ You thrive if you can:
- Handle 50+ rejections daily without losing resilience
- Be coachable – absorb feedback and improve quickly
- Work under pressure – high call volume doesn’t intimidate you
- Communicate confidently—build real rapport over the phone
- View this role as a career foundation, not a short-term gig
- Stay hungry for progression, training, and revenue growth
👥 We’ve hired successful BDEs from retail, hospitality, call centres, customer service, coaching—and fresh graduates. Backgrounds don’t matter; mindset does.
What Focus Group Offers You
Proper Training, No Sink-or-Swim Approach
- Structured onboarding covering products, CRM, pitch software, and objection handling
- Weekly sales training led by top-performing BDMs
- Mentorship from those who’ve been where you are
- Transparent progress tracking (clear targets + feedback)
Company Perks
- Pension scheme (automatic enrolment)
- Wellbeing support & Employee Assistance Programme
- Retail discounts via Compasso perks platform
- Team socials & incentive outings (Go-Karting, Top Golf, loose women’s tennis!)
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Work Environment
- Fast-paced, high-energy sales floor
- Supportive team culture–colleagues become friends
- Recognition awards, bonuses, and shoutouts for top performers
Stability & Scale
- £1bn company valuation
- 30k+ customers across the UK
- 1300+ employees, 20 offices nationwide
- Ranked among UK’s fastest-growing tech companies
Realistic Expectations
Note: Focus Group offers a genuine career pathway, but not everyone reaches six figures. Success requires:
✔ 3–6 months of consistent hard work before notices results ✔ Staying coachable—refining approach with feedback ✔ Developing "thick skin"—rejection is not personal ✔ Bringing energy daily—sales success hinges on showing up
"If you’re willing to put in the work…we’ll train you, support you, and help you climb this ladder."
Our Process
(Note: Logistics & timings may vary—dates are illustrative)
- Phone screening (20 mins) – quick intro fit check
- Face-to-face competency interview
- If successful → Offer made quickly.
👉 We move fast for the right fit—no delays that you don’t hear
Ready to Start?
Bored of dead-end jobs with no upside? All you need is drive, determination.
What we’ll teach you:
- Sales fundamentals
- Prospecting strategies
- Closing techniques
- Company products/market expertise
If you’re hungry for growth—start now. Apply today.
Diversity & inclusive policies: Focus Group champions candidates from all backgrounds. Need assistance during the process? Ask—we’re happy to make reasonable adjustments.
Focus Group Ltd remains compliant with GDPR. All employees share duty of care for data privacy. Report concerns to your manager or Data Protection Officer.
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Jessica, London
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