REL Field Marketing
Sales Executive
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Field Sales Executive | BrewDog Grocery
Love sales? Passionate about great brands? Ready to launch something exciting?
Join Smollan's BrewDog Grocery team and help shape the next chapter for one of the UK's most recognised craft beer brands
Full Time, Permanent
Salary: £28,000/annum + up to 20% bonus (OTE £33,600) + Company Car
Working: Monday to Friday, 37.5 hours per week
Territory: Warrington & North West (postcodes include: CH, FY, L, M, PR, SK, WA, WN)
Be part of something new.
Smollan are building a new national sales team launching in September, and we're looking for ambitious, relationship-focused Sales Executives to help grow BrewDog across major grocery retailers.
You'll have ownership of your own territory, working directly with supermarket stores to increase sales, improve visibility and make sure BrewDog stands out where it matters most - on the shelf and in shoppers' baskets.
No two days are the same. One day you'll be negotiating an additional display, the next launching a new product or helping a store maximise sales through better merchandising and promotions.
If you enjoy being out on the road, meeting people and seeing the results of your work, we'd love to hear from you.
What You'll Be Doing
- Build great relationships with store managers and key decision makers
- Grow BrewDog's visibility, availability and sales within major grocery retailers
- Secure additional displays and promotional space
- Merchandise stock and maintain excellent on-shelf availability
- Introduce new products and promotional activity into stores
- Share category and product insights with retailers
- Gather competitor information and identify new sales opportunities
- Manage your own territory, planning your schedule to deliver outstanding results
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What's in it for you?
- Quarterly incentives and recognition awards
- Comprehensive induction, product training and ongoing coaching
- Genuine career development across Smollan and the wider group
- A supportive team that celebrates success together
- 21 days holiday plus bank holidays, with option to buy/sell holidays
- Medicash Level 2
- Enhanced maternity and enhance paternity leave
- Enhanced pension and Life Assurance
- Perkbox benefits platform and Tastecard discounts
We're Looking For Someone Who...
- Loves building relationships and influencing others
- Enjoys working independently and managing their own territory
- Has grocery, sales, retail, hospitality or customer-facing experience
- Is commercially aware and enjoys achieving targets
- Can spot opportunities and take action
- Is organised, self-motivated, and thrives in a fast-paced environment
Please note
- This role involves regular lifting and moving stock, promotional displays and point-of-sale materials
- A full UK manual driving licence held for at least 12 months is essential
Ready to join the BrewDog team?
This is your opportunity to join a brand-new team from day one, represent one of the UK's most exciting beer brands and build a rewarding career in field sales - apply today!
Early applications are strongly encouraged as we reserve the right to pause or close this vacancy prior to the listed closing date.
More About Us...
At REL Field Marketing, our colleagues are valued, supported, and set up for success by empowering them with the tools, training, and opportunities to excel in a dynamic environment. We are committed to fostering an inclusive, welcoming workplace where everyone can thrive and celebrate individuality.
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Awards
We are an Award-Winning Workplace! We’re proud to be recognised as one of UK & Europe’s Best Workplaces™ every year since 2015, with additional accolades:
- UK’s Best Workplaces™ for Women (since 2018)
- UK’s Best Workplaces™ for Wellbeing (since 2022)
- UK’s Best Workplaces™ for Development (since 2024)
- UK’s Best Workplaces™ in Consulting & Professional Services (2023)
- Happiest Workplace Award (WorkL, 2023)
We’re also the most awarded agency in our industry, with multiple FMBE awards (our industry awards) and more Agency of the Year titles than any competitor.
Sustainability
Looking for a company committed to a Sustainable Future? Our environmental achievements include...
- Ecovadis – Silver Award
- ISO 14001 & ISO 27001 Certifications
- Cyber Essentials Accreditation
- Partnership with Oblong Trees
Join us on our journey
REL Field Marketing is beginning an exciting new chapter in 2026 – uniting as one global Smollan brand. You’ll still find the same local experts you know and trust, delivering the same service excellence and relationships built on consistency, care, and collaboration. As part of Smollan, we’ll be unlocking even greater opportunities – giving our teams and our clients access to global insights, innovation, and technology to power growth and performance everywhere we operate.
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