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Role Overview
As a Sales Executive in the Frozen Food industry, you will be responsible for driving sales and revenue growth by acquiring new customers and maintaining strong relationships with existing clients. Your primary objective will be to promote and sell frozen food products to retailers, distributors, and foodservice establishments. This role requires a proactive and results-oriented individual with excellent communication and negotiation skills.
Key Responsibilities
Sales Strategy and Planning
- Develop and implement a comprehensive sales strategy to achieve sales targets and maximize market penetration.
- Identify potential customers and market segments, and create effective sales plans to reach them.
- Analyze market trends, competitor activities, and customer preferences to identify opportunities for business growth.
New Business Acquisition
- Prospect for new clients and build a robust pipeline of leads through various channels, including cold calling, networking, and referrals.
- Conduct sales presentations and product demonstrations to showcase the benefits and features of frozen food products.
- Negotiate pricing, terms, and contracts with potential customers, ensuring profitability and customer satisfaction.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Account Management
- Build and maintain strong relationships with existing customers to drive repeat business and ensure customer loyalty.
- Provide excellent customer service by promptly addressing inquiries, resolving issues, and ensuring timely delivery of orders.
- Conduct regular business reviews with customers to identify their evolving needs and upsell additional products or services.
Market Intelligence and Analysis
- Stay updated on industry trends, market conditions, and competitor activities to identify new business opportunities and stay ahead of the competition.
- Gather customer feedback and market intelligence to provide valuable insights to the marketing and product development teams.
Sales Reporting and Analysis
- Maintain accurate and up-to-date sales records, including customer information, sales activities, and sales forecasts.
- Generate regular sales reports and performance analyses to track individual and team progress towards sales targets.


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Qualifications and Skills
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Proven experience in sales, preferably in the frozen food industry or a related field.
- Strong knowledge of frozen food products, their features, and applications.
- Excellent communication, negotiation, and presentation skills.
- Ability to build and maintain long-term customer relationships.
- Self-motivated, results-driven, and able to work independently or as part of a team.
- Proficiency in using CRM software and MS Office applications.
Note: This job description is a general overview of the typical responsibilities and qualifications for a Sales Executive in the Frozen Food industry. Actual job requirements may vary depending on the specific company and its products.
Job Category: Sales
Job Type: Full Time
Job Location: Delhi, India
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