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Sales Host
Fitness and Membership Sales Exec
Everlast Gyms
About the Role
Everlast Gyms places our people at the heart of everything. Our team is defined by passion, ambition, and excellence—driven to inspire both customers and industry standards through fitness expertise, exceptional service, and continuous growth.
As part of joining the Frasers Group, you’ll benefit from elevated standards backed by outstanding company perks:
- 20% discount across all facilities
- Eligibility for the Everlast Gyms Monthly Champions recognition program
- Free gym membership
- Opportunities to deliver:
- Personal training sessions (outside business hours)
- Group fitness classes (with additional training)
- Flexible career progression with hands-on development
Main Duties & Responsibilities
- Maximise customer experiences: Create seamless, high-touch interactions that upsell memberships, renewals, and secondary services (e.g., food & beverage, retail, workout extras).
- Drive sales & retention:
- Convert inbound enquiries into committed members through persuasive communication, strong objections handling, and follow-ups.
- Build trusted member relationships—identify at-risk clients and upsell tailored services (e.g., supplements, personal training, or specialised classes).
- Personalised engagement:
- Conduct custom gym tours aligned to individual goals, highlighting how facility offerings (e.g., classes, amenities) align with their fitness journey.
- Target achievement: Consistently exceed individual and club performance KPIs.
- Key holder role: Maintain ethical, efficient operations including:
- Shift opening/closing, floor security,Key holder duties.
- Assisting the Head Coach with supplemental tasks (post-training gym resets or flooring maintenance).
- Knowledge & adaptability:
- Master membership software (training provided).
- Act as a brand ambassador for programmes (e.g., Fitness Challenges, Workout Wednesday) to foster community spirit.
- Uphold operational excellence: Ensure cleanliness/hygiene standards and excellent gym presentation at all times.
- Customer service:
- Address member inquiries and complaints professionally, escalating to a manager as necessary.
- Foster a pro-business mindset: Embrace flexibility in engaging operational duties (e.g., weekend/holiday availability) to support business targets.
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Key Requirements
An exceptional candidate will:
- Personality traits:
- Outgoing, confident, and optimistic with a natural sales aptitude.
- Adaptable with a can-do attitude, demonstrating:
- Self-motivation and ambition.
- Inquisitive and eager to upskill in fitness, technology, and sales—competing for leadership opportunities.
- Work ethic:
- Open to shift work (including weekends and bank holidays) with occasional operational coverage (e.g., opening/closing).
- Fitness-first mindset:
- Passionate about gym culture, committed to personal growth, and aligned with sales-driven customer-first principles.
- Maximum service mentality: Enthusiastic about building relationships mediums and long-term.
About Everlast Gyms (and Frasers)
Securing a role at Frasers Group means unmatched growth potential—lit by the company’s aggressive free-thinking ethos:
Think Without Limits Own It & Back Yourself Be Relevant
For more insight, visit the Frasers Group LinkedIn page [here].
For fearless dreamers—and those ready to elevate.
Frasers Group
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