Watts Water Technologies
Sales Leader- UK & Ireland
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Sales Leader- UK & Ireland
Sales Leader (UK & Ireland) – HVAC & Controls | Plumbing
Commercial & Strategic Growth Lead
We’re seeking a commercially driven Sales Leader to accelerate the growth of our HVAC & Controls and Plumbing business across the United Kingdom and Ireland, with a strong focus on the WHO segment. The right candidate will drive strategic commercial initiatives, develop customer relationships, and execute high-impact sales strategies.
About the Role
This high-level leadership position requires a proven sales executive with 7–10 years of commercial experience in HVAC, plumbing, or building services, combined with strong strategic thinking and hands-on execution skills. You will:
- Oversee UK & Ireland sales strategy, ensuring market expansion and growth.
- Build key customer relationships with consultants, specifiers, installers, contractors, and wholesalers.
- Develop and implement specification-driven sales and pull-through strategies.
- Collaborate with marketing, product management, and operations for cross-functional alignment.
- Lead a high-performance commercial team, coaching regional sales managers and internal teams.
Responsibilities
Strategic & Commercial Leadership
- Develop and execute the UK sales strategy for HVAC & Controls and Plumbing.
- Drive sustainable sales growth and market share expansion in both markets.
- Identify and develop new business opportunities, including vertical market strategies.
- Lead specification and pull-through sales initiatives to drive project execution.
- Analyse market trends, competitor activity, and customer needs to uncover growth opportunities.
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Operational & Performance Management
- Forecast sales accurately, manage the business pipeline, and deliver commercial reporting.
- Optimise pricing strategies and commercial negotiations for maximum profitability.
- Support regional sales managers and internal sales teams, ensuring alignment with corporate goals.
Requirements
Education & Experience
- Bachelor’s degree in Business, Engineering (HVAC/Mechanical), or a related field (preferred but not essential).
- 7–10+ years of commercial experience in HVAC, plumbing, controls, building services, or water technologies.
- Proven sales team management experience, with a track record of driving commercial performance.
- Deep understanding of the UK & Ireland plumbing, HVAC, and specification channels.
- Expertise in specification sales, working with consultants, contractors, and wholesalers.
- Strong negotiation, presentation, and stakeholder management skills.
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Technical & Functional Skills
- Financial acumen, including budget management and sales forecasting.
- Proficiency in CRM systems, Microsoft Office, and sales analytics tools.
- familiarity with building services specifications (RIBA, BS, or similar standards).
- Full UK driving license (essential for frequent travel).
Personality & Soft Skills
- Strategic mindset with hands-on execution capabilities.
- Results-driven, with analytical and customer-focused approach.
- Ability to build long-term partnerships with key clients.
- Experience in an international matrix organisation (advantage).
- Travel-ready for regular UK-wide movement.
Bonus Attributes:
- Familiarity with WHO segment strategies (technical/homeowners’ associations).
- Experience with BIM (Building Information Modelling) or digital sales tools.
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