Unisnacks
Sales Manager (Field Sales) - North England

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Position Overview
We are looking for a Sales Manager (Field sales) with a proven track record in selling snack, impulse, and food products to customers in the general trade consisting of Cash & Carry organisations, distributors, small-medium sized supermarkets, groceries, and other retail outlets ensuring the availability of the right mix of our product range. Your responsibilities include forecasting, planning, merchandising, promoting, and payment collection to ensure sustainable business growth of our customers, thereby contributing to the growth of the company. The ideal candidate will possess relevant certifications, practical experience in sales, negotiating, communicating, and planning.
Job Details
- Position Title: Sales Manager General Trade
- Reporting Position: Regional Sales Manager
- Division: Sales – General Trade - Fast Moving Consumer Goods, Food Industry B2B
- Incentives: Incentives post probation period
- Facilities: Company-maintained car
- Career progression: Potential growth for high performers in line with company aspirations
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Purpose of the Job Role
- Create a positive impact on the customers, suppliers, and colleagues of the company
- Build, develop, and manage business relationships with customers
- Maximise product range presence, visibility, and availability
- Own, lead, and innovate promotional campaigns for customers in collaboration with brand managers of the company
- Develop new accounts across the assigned trade sector
- Achieve defined sales targets profitably and consistently
- Be a brand ambassador for the company by creating a positive impact on people you associate with
Key Performance Indicators
- Delivering Sales revenue
- Contribute to profitability by prudent decision-making
- New customer recruitment
- Customer retention and progressive growth management
- Timely payment collection


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Qualification, Skills, and Experience
Academic Qualification
- Specialisation or certification in Sales and Marketing
Experience
- Minimum of 2 years’ experience in a similar role
Job Specific Skills
- Good written and verbal communication skills
- Selling and negotiating skills
- Forecasting and planning skills
- Proficient in Microsoft Office Suite
- Organised and detail-oriented with high numeracy skills
- Ability to work in a fast-paced environment
- Full UK driving licence to facilitate extensive travelling within the UK
- Ability to speak foreign languages may be an advantage
Communications and Working Relationship
Internal
- Strategic leadership Team
- Regional sales managers
- Sales Team
- Brand management
- Office Administration
- Supply chain
- Marketing services
- Quality Assurance
External
- Customers
- Promoters
Salary
£30,000 to £32,000 per year plus incentives up to 30% after confirmation.
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