Legends Global (Europe)
Sales Manager – ICC (Conference & Events)
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Senior Sales Executive – International Convention Centre
About the Role
Position: Senior Sales Executive Location: Olympia Events, London Reporting To: Head of Sales – International Convention Centre
About Legends Global
Legends Global is redefining excellence in sport, entertainment, and live events, delivering unmatched end-to-end solutions—from venue development, event programming, and revenue strategy to hospitality. With a 360-degree, data-driven approach across Partnerships, Hospitality, Merchandise, and Attractions, we collaborate with leading global clients to create memorable experiences worldwide.
Rooted in values like Align, Scale, Connect, Team, and Win, we foster an inclusive, collaborative culture where diversity drives innovation and success.
The Venue: Olympia Events
Olympia Events is a landmark venue across seven grand Victorian-inspired spaces, renowned for its exceptional customer service, design, and industry-leading awards. Beyond operations, Olympia invests in people, communities, and sustainability, continually striving to exceed expectations.
Key Responsibilities
- Secure high-value conference and event sales aligned with Olympia’s strategic launch plan and revenue goals.
- Drive market awareness of all guest experiences and execute strategies as directed by the Head of Sales – ICC.
- Provide day-to-day leadership to two sales executives, ensuring:
- Effective workload management
- Achievement of individual and team performance targets
- Collaborate on delegation and prioritisation of sales enquiries, proposals, and client communications across the team for timely and efficient responses.
- Contribute to the launch phase of the International Convention Centre.
- Cultivate key client relationships across UK and international markets, including:
- Corporate clients
- Consumer-facing organisations
- Event agencies and associations
- Develop retain relationships to encourage repeat business.
- Repurpose and create sales assets including:
- Brochures
- Presentations
- Case studies
- Pitch decks
- Close business agreements through expert negotiation and client engagement.
- Align sales efforts with Olympia’s broader venue partnerships, ensuring cohesive destination offerings.
- Represent the company at trade shows and industry events with professionalism.
- Exceed sales KPIs and revenue targets.
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Requirements
Candidates must have:
- 3+ years’ experience in conference and event sales
- Proven record of delivering high-value value and high-profile event sales
- Strong on-target revenue performance, demonstrated through exceeding targets
- Experience executing successful sales strategies
- Current knowledge of trade industry trends externally and competitiveness
- Ability to manage complex internal/external stakeholder relationships
- Excellent written and verbal communication for crafting compelling sales messaging
- Strategic thinking and the ability to develop and implement actionable plans.
- Dependable team player that works well under pressure in fast-paced environments.
- Thorough organisation with attention to detail and ability to quickly diagnose and implement solutions.
- Confidence as a public speaker, capable of pitching diverse audiences.
Benefits
Here at Legends Global, premium employee benefits help you boost performance—between big events and everyday work. Your top producer culture benefits include:
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- Convert discount on venue tickets for events—be the superfan you always dreamed of being!
- 25 days of annual leave plus bank holidays • Greater life balance. Less burnout.
- Comprehensive life assurance policy, so loved ones stay secure while you support the business.
- 5% employer-pension contribution, securing your future. wave after.
- Healthsheild support (dental care, counselling, physiotherapy, paediatric support) • When unexpected costs defer happiness, our good coverage ensures you don’t need to absorb every burden.
- Teamed-up mental health support with partner AXA Health, focused on stress management, resilience, and overall well-being.
- Support for eye health care vouchers and subsidies for prescriptions.
- Nedcycle-to-work scheme,* rewarding long-term green commuting.
- Refer a friend to your suite and grow a great team • Rewards add value to referral success.
- Early access to never-sold-out experiences through VIP visits or exceptional yard gifting.
Inclusive Workplace
Legends Global fosters a greener, more innovative, and wholly inclusive workforce, leading the entertainment sector.
Our Commitments:
✔ Continual net-zero initiative focus. ✔ Dedicated to diversity, equity and equal opportunity from recruitment onwards. ✔ Committed to flexible work practices—our policies allow discussions around adjusted working arrangements to meet individual needs.
If you require reasonable adjustments during the recruitment process, please let us know—our team ensures a fair and accommodating assessment for everyone.
Applying easily is just a next step—submit your CV as early as possible! Applications are considered on a rolling basis.
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