Forestry England
Salesforce Marketing Analyst
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We are Forestry England.
We live and breathe forests.
Job title: Salesforce Marketing Analyst
Salary: £40,388 - £43,482 per annum
Contract type: Permanent
Hours: 37 hours per week
Vacancy closes: 13th August 2026, 23:58
Join us. We're foresters, professionals and experts. We are a passionate team who love to share our enthusiasm and want to make a positive difference for you and the environment.
Together, we’re using our scale and expertise to grow the nation’s forests for everyone. We’re already adapting our landscapes for tomorrow, and getting stuff done today, like creating amazing places and experiences for you to enjoy. We're providing vital homes for wildlife, making our air cleaner to breathe and producing sustainable timber.
What You’ll Do…
Background
Forestry England is delivering a digital transformation programme that ‘Places customers at the heart of Forestry England and facilitates the use of digital means to truly connect people with the nation’s forests.’
The digital transformation is enabled by the Connections platform which is built on Salesforce technology.
Connections is delivered by the CRM Programme Project Team – a group of capable individuals with a combination of business analysis & design, technology implementation, Salesforce expertise, and change management skills.
The CRM Programme Project Team continue to develop important solutions that will help the organisation improve its customer engagement, customer service and effectiveness
Purpose
A key solution area is Salesforce Marketing Cloud. This is critical functionality which enables the engagement with the community that Forestry England considers as its customers.
Salesforce Marketing Cloud has been recently implemented into the overall solution architecture, and the marketing team will be using the solution extensively to create campaigns, newsletters, and other engaging marketing communications.
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This role of Marketing Cloud Specialist will provide the relevant functional and technical skills to support the marketing team with their various strategies utilising Salesforce Marketing Cloud. For this role you will have 3-5 years of specific experience in configuring and developing Salesforce Marketing Cloud solutions, as well as good knowledge and understanding of the Salesforce platform and other solutions such as Sales Cloud.
Please see the job description below for more information and details about what we need from you.
Where you’ll work…
You can be based anywhere in the country from any Forestry England office, and we support hybrid working from home.
Benefits…
Alongside your salary, Forestry England contributes an average of 28.97% towards your pension. You will become a member of the Civil Service Defined Benefit Pension Scheme.
- 25 days holiday a year, raising by one day every year’s service, up to 30 days (pro-rated for part time employees) plus additional days off such as bank holidays.
- STaR is our employee benefits scheme offering discounts on everyday supermarket shopping, as well as other things such as hotel stays clothes, mobile phones, other electrical items, medical and car insurance, holidays, gym discounts, household bills, Headspace wellbeing app.
- free parking at Forestry England sites and free entry to our National Arboretums at Westonbirt and Bedgebury.
- a commitment to lifelong learning through career development. Forestry England will support your career development in a variety of ways, including continual professional development, support for individual learning plans and sponsored membership of professional bodies.
Read more about the benefits on the Forestry England website.
How To Apply…
You will be asked to write a 200 word statement on your relevant experience and career history, along with a personal statement of no more than 500 words. You will be assessed on both during sifting. More details about how to apply are listed on the application form.
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You will be assessed on a technical skill and strength based questions during your interview.
The Behaviours being assessed at interview are –
- Communicating & Influencing
- Working Together
- Problem Solving
- Adaptability
- Organisation
Successful candidates will undergo a criminal record check and the government baseline personnel security standard check.
If you require any reasonable adjustments, please email fcrecruitmentteam@forestryengland.uk.
If you're planning to use AI to support your application, please ensure you've read our guidelines here first.
Read more about our application process and working with us on the Forestry England website.
Nationality Requirements…
Read more about nationality requirements here.
Working for the Civil Service…
Forestry England is part of the Civil Service. The Civil Service has a Disability Confident Scheme (DCS). This means candidates with disabilities who meet the minimum selection criteria during the application process will be guaranteed an interview. We also offer a Redeployment Interview Scheme to current civil servants who are at risk of redundancy, and who meet the minimum requirements for the role. This role is also part of the Great Place to Work for Veterans and Prison Leaver Recruitment initiative.
Within Part 7 of the Immigration Act 2016, it is essential that applicants should have the ability to provide conversation in accurate spoken English.
Our recruitment process makes appointments based on fair and open competition and merit, as outlined in the Civil Service Commissioners’ Recruitment Principles. If you feel your application has not been treated in in line with/according to these principles and you wish to make a complaint, please email: englandhr.services@forestryengland.uk.
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