Intentive
Salesforce Marketing Cloud Specialist - Contract
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Salesforce Marketing Cloud Specialist
Role: Hands-on SFMC build on a large multi-brand, multi-market lifecycle programme
Contract: 3 months, with a strong chance of extension
Rate: £250–300 per day depending on experience, outside IR35
Location: Remote, UK-based (an occasional team get-togethers in Manchester or London)
Process: A chemistry call, then a detailed scenario-based working session
Who We Are
Intentive is a CRM consultancy built for the AI inbox era. We help consumer brands turn CRM from a channel that quietly erodes the brand into one that actively enriches it.
Our philosophy is simple: every send either erodes or enriches, and there is no neutral.
So we treat every send as a brand act with a commercial outcome, we read engagement as a signal rather than a vanity metric, and we ship in small two-week bets so we learn fast and keep improving.
Now we need a hands-on Salesforce Marketing Cloud specialist to come and build with us.
The Role
You're the person in the platform, doing the build itself: the journeys, the emails, the automations, the segmentation and the data underneath them.
You take a clear brief and turn it into a working, tested SFMC CRM programme that's ready to ship.
It's a large multi-brand, multi-market programme with real scale, so expect serious complexity in identity, localisation and data.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
You'll partner closely with the client's in-house developer on personalisation logic and alongside the client's brand team, who'll be producing the content you're bringing to life.
It's hands-on throughout. You're in the platform building most days, not managing from above. You'll report to the founder and to the delivery lead on the programme.
What You'll Do
- Build and configure across Journey Builder, Email Studio, Automation Studio, Contact Builder and Data Extensions.
- Write, read and debug AMPscript and SQL.
- Set journeys and decisioning logic up from a brief, and wire in the segmentation.
- Keep the data model clean as the programme grows.
- Coordinate with the client's developer on personalisation.
- Own the QA, so that what goes out is right.
- Build against a clear scope each two-week sprint, ready for review.
- Work with AI as part of the job, for code generation, QA and pattern work. It handles the drudge, you handle the judgement.
What You'll Bring
- At least one large end-to-end SFMC build behind you, where you owned the hands-on delivery rather than sat on the edge of it.
- Real fluency across Journey Builder, Email Studio, Automation Studio, Contact Builder and Data Extensions.
- Enough AMPscript and SQL to build, read and debug with confidence.
- Solid HTML and CSS for email. This one is essential, since you'll be hands-on with templates, coding and rendering across clients and inboxes.
- A working grasp of data architecture and identity inside SFMC, so you're thinking about the data model and not just the send.
- Comfort delivering to a two-week sprint rhythm.
- Enough independence to take a brief and run with it without needing every step spelled out.
- Strong written and spoken English.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Bonus Points
- Salesforce Marketing Cloud accreditations, whether that's Email Specialist, Marketing Cloud Consultant, Developer or Administrator. Multi-brand or multi-market experience.
How to Apply
Send a CV and a short note to hires@intentive.digital with the subject line "SFMC Specialist — [Your Name]". In the note, tell us about the most complex SFMC build you've worked on, what was hard about it, and what you'd do differently next time.
Applications that do not adhere to the above will not be considered.
The process will be two stages - a chemistry call and a detailed scenario-based session where we work through a real SFMC problem together and see how you think and build.
No agencies, please and thank you!
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills