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ASOS.com

Senior Assistant Buyer (Dress Up WW Fashion Brands)

London
Posted about 16 hours ago
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We're ASOS

We blend our flair for fashion with our love of cutting-edge technology, but more importantly, we're interested in how we can bring the best out of you.

We exist to give people the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you're free to be your true self without judgment, and channel your creativity into a platform used by millions.

Job Description

As Senior Assistant Buyer within the Dress Up Womenswear Fashion Brands team, you'll play a key role in driving some of the most exciting and recognisable brands on ASOS. Working closely with the Senior Buyer and Merchandising team, you'll help curate trend-led ranges, identify opportunities for growth, and ensure we're offering the most relevant and inspiring product for our fashion-obsessed customer.

This is an exciting opportunity to work across a portfolio of leading womenswear brands, building strong partnerships, attending brand appointments and contributing to the commercial success of the department. You'll use customer insight, competitor knowledge and performance data to help shape our offer and deliver profitable growth while supporting wider business initiatives across ASOS.

The Details

  • Support the Senior Buyer in building commercially balanced and trend-led product ranges across a portfolio of global womenswear brands.
  • Monitor market trends, competitor activity and customer behaviour to identify opportunities and emerging brands.
  • Analyse trading performance and use data-driven insights to support decision making and deliver departmental KPIs.
  • Help manage and develop strong relationships with brand partners, supporting joint business plans and performance reviews.
  • Work closely with Merchandising to manage stock, trade effectively and maximise sales and profitability.
  • Contribute ideas and recommendations to departmental strategy, identifying risks and opportunities through analysis and customer insight.
  • Support the management of the critical path, ensuring key launch dates and milestones are achieved.
  • Collaborate with Marketing and ASOS Media Group teams to support key product launches, campaigns and brand activations.
  • Build strong relationships with stakeholders across Digital Trading, Supply Chain, Operations and Events teams.
  • Support the coaching and development of Buying Assistants within the team.
  • Champion a customer-first mindset, ensuring the ASOS customer remains at the centre of all decisions.
  • Supporting our culture by championing Diversity, Equity & Inclusion strategies.

Reasons to use Rodeo

I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.

Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.

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Graduate Consultant — 2026 Scheme

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£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

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Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

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Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

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No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.

We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That's why our approach to working together includes spending at least 3 days a week in the office. It's a rhythm that speeds up decision-making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create and succeed.

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Qualifications

About You

  • Previous buying experience at Senior Assistant Buyer or Assistant Buyer level within a fast-paced fashion retailer.
  • Strong understanding of the womenswear branded fashion market, including trend-led and occasionwear brands relevant to the ASOS customer.
  • Commercially minded with the ability to interpret data and translate insight into action.
  • Confident building relationships with internal and external stakeholders.
  • Excellent organisation skills and ability to manage multiple priorities within a fast-paced environment.
  • Strong attention to detail and commitment to delivering high-quality work.
  • Proactive, curious and always looking for opportunities to improve performance and ways of working.
  • Strong communication skills with the confidence to present ideas and recommendations.
  • Experience using buying and trading systems alongside strong Excel capabilities.
  • Embodies the ASOS values of being Authentic, Brave, Creative and Disciplined.

Ben'FITS'

  • Employee discount (hello ASOS discount!)
  • Employee sample sales
  • 25 days paid annual leave + an extra celebration day for a special moment
  • Private medical care scheme
  • Fixed Annual Payment in addition to your salary each year, it's just an extra thank you from us
  • Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role
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Skills

Buying Experience
Womenswear Fashion Market
Data Interpretation
Relationship Building
Organization Skills
Attention to Detail
Proactive Mindset
Communication Skills
Excel Capabilities

Location

London, England, United Kingdom

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