Runway East
Senior Brand & Content Manager
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Senior Brand & Content Manager
Senior Brand & Content Manager | Runway East
Runway East. Redefining Office Spaces
At Runway East, we're redefining the modern workspace—eliminating the boring, clichéd office and creating dynamic, flexible environments for teams of 1-100. Since 2014, we’ve been crafting memorable spaces in London, Bristol, and Brighton, from dogs on demand to our Friday drinks trolley. As a B Corp, we’re committed to positive change, balancing purpose with profit. Our brand and passionate community fuel our next step forward: reimagining the future of work with flexible, engaging, and impactful solutions.
The Job
"Do you hate the fact that 99% of all content is bang average?" (So do we.)
As Senior Brand & Content Manager, you’ll ensure Runway East’s voice is bold, memorable, and transformative—cutting through the noise to deliver top-tier storytelling. In simple terms: build our audience, power site launches, enable sales with quality assets, and be the guardian of our brand.
- Supported by a budget, marketing exec, and a pool of freelancers
- Work across 15 buildings + 8,000+ members from the UK’s most innovative companies
- One “top-secret” mystery (we can’t reveal more here… but it’ll excite you)
✅ Location: London, UK ✅ Hybrid: 4 days at HQ, 1 day remote (your choice!) � széde Tranched hiring process: Applications reviewed 20th July; interviews start 27th July.
What You’ll Do
1. Build a Cult Brand
Challenge the status quo. Runway East—and much of the flex industry—lags behind in content creativity. You’ll own brand awareness with ’top 1%’, content-first strategies that stand out, engage, and convert.
- Create impactful campaigns that elevate public perception
- Leverage social-first, high-value content (video, photography, copy)
- Drive awareness, brand equity, engagement, and leads with a clear voice
2. Sales Enablement & Product Marketing
From first impression to closed deal, your content will be the differentiating factor.
- Develop compelling case studies, SEO-driven content, and high-conversion assets (website, pitch decks, tour materials)
- Manage content for each site, ensuring real-time CMS updates, accurate floorplans, and up-to-date imagery
- Create office-specific campaigns with targeted assets and email series
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3. Manage the Creative & Content Teams
Supercharge execution with strategy and talent.
- Oversee 1-2 full-time + part-time junior marketers who cover administrative and tactical work
- Lead a freelance talent pool (designers, copywriters, videographers) with briefing and management expertise
- Act as the central hub for ad-hoc content requests, triaging priorities whilst keeping the exec team locked and loaded
4. Campaign & Launch Management
Launch new sites? Start creating buzz. Let no one buy without killer digital/physical assets.
- Coordinate cross-team content to align with launches
- Ensure timely delivery of assets (photos, videos, copy, branding)
- Maximise awareness and conversions with targeted content campaigns
5. Brand Management
You’ll be the brand’s guardiansome—defending integrity and innovation.
- Own the brand bible (guidelines, voice, standards)
- Drive consistency across all touchpoints (social media, print, websites, sales collateral)
- Build processes & systems for seamless brand management
You: What Makes You Special?
We’re not looking for average—you must hate ‘average’ too.
Core Mindset:
✔ Disruptor at heart—you know 99% of content adds nothing; you strive for belonging 1% ✔ Creative + Editor—passionate about quality output at all touchpoints (content, design, video, copy) ✔ Strategy over fluff—mastery of content-driven marketing lifecycle across the funnel: buyers, awareness, conversions
Practical Skills:
✔ Proven brand-building under your belt (audience growth, differentiation, product marketing) ✔ Talent for engaging storytelling that matches the customer’s journey (high-level vision + execution) ✔ Project + freelancer management—keeps teams and timelines on track without losing flavour ✔ Fun-acre personality (because we value culture) ✔ Funny (when you don’t have to be formal, you’ve got range)
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You’re Our Mach
You’d need a combination of: 🔥 EDUCATION: Degree in Marketing, Communications, English, or similar (or strong equivalent experience). 🔥 CAREER: At least 3+ years in Content/Marketing/Brand roles—not just ‘execution but strategy.
We want someone with:
- Lean startup skills (working smart in ambitious environments)
- Conviction to build something manifolding (no wishy-washy chatter).
- Clear on ‘how content scales & converts’—especially in intangible markets.
- ** қалало with budgets, reports, and stakeholders**.
Why Work with Runway East?
This is not a 9-5 rat race. We are committed to supporting your well-being, growth, and curiosity.
- Time Off: 31 days (+ 1 extra day per year at Runway East), plus your birthday-off and flexible Christmas week.
- Wellbeing: Private health & dental, gym discounts, mental health support, Bike2Work scheme.
- Growth: Development budget, learning resources, and Clear career pathways (we don’t just say it, we live it).
- Community: 2 charitable days annually, team outings, epic global trips (Barcelona, Rhodes, Vilnius, and more!).
- Standard perks: Paid sick time, compassionate leave, enhanced parental leave, life insurance.
Remember: We are a living B Corp—every role and idea matters in making the world kinder, for work and people.
Let’s Do This
You’ve read our description. Now we’d love to meet someone just as passionate as us.
If extravagant marketing meets real-world impact, and you love to build with all senses, then ta-da—this is your moment.
📃 Applications close: Transparent once you’ve applied. ✅ Start Date: Flexible (within your notice period). 🌍 Happens Here: A diverse, energising squad shaping up the next headquarters dynamicly.
Dare to apply (let’s see where we land).
(Otherwise, send us a proposal—shameless plug.)
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