gee
Senior Content & Social Executive
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Senior Content & Social Executive
Location: Cheadle Hulme, Greater Manchester (On-site)
Employment Type: Full-time
Salary: £35,000 - £45,000 DOE
About gee
gee is a premium hair extension brand trusted by iconic women including Anne Hathaway, Rebel Wilson, and Eva Longoria. We've received multiple industry awards, including a Marie Claire Hair Award.
Our mission is to help women feel like the most confident version of themselves. Every product, campaign, and piece of content is created with that purpose in mind.
We're a founder-led brand entering an exciting period of growth, and we're looking for an exceptional Senior Content Lead to join our team.
The Role
We're looking for a senior content lead to oversee the day-to-day running of our content department.
Working closely with the Founder, you'll help bring our creative vision to life by overseeing content production from planning through to final delivery. You'll contribute ideas, refine creative concepts, and ensure every campaign, shoot, and piece of content is executed to the highest possible standard.
This isn't a role centered around posting on social media every day. Instead, you'll lead content production, direct shoots, maintain exceptional creative standards, and ensure projects run seamlessly.
You'll become the Founder's trusted second pair of eyes, confidently making creative decisions, maintaining gee's premium aesthetic, and ensuring the content team consistently delivers exceptional work.
Key Responsibilities
- Working alongside the Founder, you'll oversee the execution of our content strategy and ensure every project is delivered to the highest creative standard.
- Leading the planning and execution of all content shoots.
- Reviewing and approving shoot plans, shot lists, and content calendars.
- Contributing creative ideas that strengthen campaigns and content.
- Directing photographers, videographers, models, and the wider team on shoot days.
- Overseeing the day-to-day content team, ensuring projects stay organized, deadlines are met, and standards remain high.
- Reviewing and approving content across social media, paid advertising, email, and the website.
- Overseeing our UGC programme, including creator selection, outreach direction, content reviews, and quality control.
- Refining video edits where required to achieve a premium finish.
- Implementing AI tools and improving workflows to increase efficiency across the content department.
- Keeping campaigns organized, on schedule, and moving forward.
- Raising the standard of every piece of content before it goes live.
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What we're looking for
- 5+ years' experience creating content for a premium beauty, fashion, hair, or luxury brand.
- Proven experience planning and directing professional content shoots.
- An exceptional eye for premium content, styling, composition, and visual storytelling.
- Highly organized with the ability to manage multiple projects simultaneously.
- Strong experience using Final Cut Pro, CapCut, and Canva.
- Experience refining video edits to a premium standard.
- Strong copywriting skills across Instagram, TikTok, email marketing, website content, and blogs.
- Experience managing UGC creators from outreach through to final approval.
- Confident using AI tools to improve planning, creativity, and workflow efficiency.
- A natural leader who enjoys taking ownership, giving feedback, and raising the standard of those around them.
- An instinct for spotting what can be improved and elevating creative output.
- Experience within the hair industry would be an advantage.
- Full UK driving licence and access to a car.
- Based within approximately 30 minutes of Cheadle Hulme, Manchester.
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About You
You're someone who naturally notices the details others miss and takes pride in producing exceptional work.
You're highly organized, an excellent communicator, and thrive on keeping multiple projects moving without anything slipping through the cracks.
You take ownership from start to finish, think ahead, and solve problems without waiting to be asked.
Most importantly, you're dependable. When something is your responsibility, it gets done. You're someone the Founder can trust to lead with confidence, maintain exceptional standards, and keep the content department running smoothly with minimal direction.
A Note from the Founder
We're a small but ambitious team, so every person has a real impact. I'm looking for someone who can work independently, take ownership, and become my trusted second pair of eyes on all things content as I focus on growing the business.
Salary
£35,000 - £45,000 DOE
The final salary will reflect your experience, creative ability, and the level of responsibility you're able to take on from day one.
As gee continues to grow, there will be genuine opportunities for progression.
Interview Process
Shortlisted candidates will complete a practical task based on a real gee campaign.
Successful candidates will then be invited to take part in a short trial.
How to Apply
Please send your:
- CV
- Portfolio
- Examples of content you've planned, produced, or directed
Please also include a short cover letter telling us:
- Why you're the right fit for the role.
- What excites you about joining gee.
- A campaign or piece of content you're particularly proud of and why.
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