Orix Digi
Senior Lifecycle Marketing Manager - Global
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Lifecycle & CRM
Senior Lifecycle Marketing Manager - Global
Own retention and lifecycle orchestration outcomes for Global markets by translating demand signals into measurable pipeline and revenue impact.
Full Time
Hybrid
Senior
London (Hybrid) with Global collaboration
Role Navigation
Role Overview
Position Scope, Strategic Mission, and Operating Context
Role Mission
Drive reliable execution in retention and lifecycle orchestration with clear KPI governance, weekly optimization cycles, and high-quality stakeholder communication.
Business Context
You will work with cross-functional squads supporting campaigns and delivery systems across Global markets.
This role contributes to our region-country-city operating model and reinforces commercial accountability.
You will partner with strategy, delivery, and analytics leads to improve execution quality and speed.
Role Snapshot
- Department: Lifecycle & CRM
- Employment Type: Full Time
- Work Model: Hybrid
- Primary Location: London (Hybrid) with Global collaboration
- Date Posted: 2026-02-15
- Application Window: 2026-09-18
- Compensation Range: USD 47,500 - USD 74,100 / YEAR
- Location Coverage: London, England, United Kingdom
Core Responsibilities
Expected ownership areas and day-to-day execution scope.
- Own end-to-end delivery for Lifecycle Marketing Manager initiatives, from planning through execution and optimization.
- Translate business goals into KPI trees, sprint priorities, and measurable weekly actions.
- Run structured experiments and document performance learnings for scaling decisions.
- Collaborate with adjacent teams to align creative, technical, and operational dependencies.
- Maintain QA discipline, reporting clarity, and leadership-ready status updates.
Requirements And Qualifications
Capabilities required to perform the role at a high level.
Required Experience
- 5-8 years of experience in retention and lifecycle orchestration.
- Hands-on capability with HubSpot, email automation, segmentation.
- Strong communication and stakeholder management in cross-functional environments.
- Data-informed decision making with comfort in KPI and performance analysis.
- Demonstrated ownership mindset with the ability to execute against deadlines.
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Preferred Qualifications
- Experience working across multi-country or multi-region delivery environments.
- Track record improving conversion quality, efficiency, or operational reliability.
- Confidence in SOP documentation and process governance.
First 90 Days
Initial execution milestones and expected impact trajectory.
Priority 1
First 90 Days Outcome
Complete role-specific audits and establish a measurable execution baseline.
Priority 2
First 90 Days Outcome
Ship at least two high-impact optimization initiatives with documented outcomes.
Priority 3
First 90 Days Outcome
Implement a weekly reporting cadence with clear owner-level accountability.
Hiring Process
Structured selection process focused on capability, execution quality, and team fit.
Step 1: Application Review
Execute candidate selection and onboarding flow with consistent governance and measurable outcomes in Orix Digi.
- Defined action set and owners
- Evidence-based checkpoint summary
Gate Criteria: Quality and performance checkpoint complete
Step 2: Initial Recruiter Conversation
Execute candidate selection and onboarding flow with consistent governance and measurable outcomes in Orix Digi.
- Defined action set and owners
- Evidence-based checkpoint summary
Gate Criteria: Quality and performance checkpoint complete
Step 3: Role-Specific Assessment
Execute candidate selection and onboarding flow with consistent governance and measurable outcomes in Orix Digi.
- Defined action set and owners
- Evidence-based checkpoint summary
Gate Criteria: Quality and performance checkpoint complete
Step 4: Leadership Panel Interview
Execute candidate selection and onboarding flow with consistent governance and measurable outcomes in Orix Digi.
- Defined action set and owners
- Evidence-based checkpoint summary
Gate Criteria: Quality and performance checkpoint complete
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Step 5: Offer and Onboarding
Execute candidate selection and onboarding flow with consistent governance and measurable outcomes in Orix Digi.
- Defined action set and owners
- Evidence-based checkpoint summary
Gate Criteria: Quality and performance checkpoint complete
Benefits And Compensation
Role-level benefits, growth support, and compensation framework.
- Wellness and mental-health support allowances
- Performance-linked progression framework
- Annual learning budget and certification sponsorship
- Equipment stipend for remote work setup
Compensation: USD 47,500 - USD 74,100 / YEAR
Role FAQ
Common questions related to this position and hiring process.
Is this role focused on one market or multiple regions?
The role primarily serves Global coverage with collaboration across global delivery teams when needed.
What does success look like in the first quarter?
Success means clear execution ownership, measurable KPI improvements, and consistent communication quality.
Can I apply if my experience is from an adjacent industry?
Yes. We value transferable execution capability, structured thinking, and evidence of commercial impact.
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