Walkers Global
Senior Manager, Business Development Enablement, Global
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Senior Manager, Business Development Enablement, Global
Director of Business Development Enablement
We are a leading international law firm for global corporations, financial institutions, capital market participants and investment fund managers. With a global presence spanning the Americas, Europe, the Middle East and Asia, we advise on the laws of Bermuda, the British Virgin Islands, the Cayman Islands, Guernsey, Ireland and Jersey.
We treat everyone as the intelligent professional they are. Our approach is to trust and empower our people to deliver consistently, and enable them to succeed. Diversity is our secret weapon – it’s the sheer breadth of Walkers people that makes us who we are – gathered from across the globe and fluent in languages, jurisdictions and cultures, helping us to mirror our clients and keep our thinking in tune with the world in which we operate.
Office: London (hybrid 50% required)
Overview of Role
The role will lead the newly created Business Development Enablement team, formed at an exciting time for the firm, to support delivery of the global growth strategy through:
- Improved client intelligence
- Implementation of new technology and the martech suite
- Embedding structured BD programmes such as Activator Advantage, with technology and process improvements
This varied position requires:
- Initiative
- Diplomacy
- Adaptability
- Energy
- Collaborative mindset
Key Duties & Responsibilities
- Lead the strategy, development, and day-to-day management of the firm’s marketing and business development technology stack, with primary responsibility for CRM, ERM, and e-marketing platforms
- Own the roadmap for CRM and relationship intelligence tools, ensuring they support the firm’s:
- Client development
- Cross-selling
- Account management
- Growth objectives
- Drive adoption and best practice use of CRM and ERM systems across:
- Marketing
- BD (Business Development)
- Client-facing professionals
- Through training, guidance, and change management initiatives
- Oversee:
- Data quality
- Governance
- Integrity across marketing and BD systems, ensuring:
- Accurate client, contact, relationship, and activity data
- Partner with:
- BD
- Marketing
- Communications
- IT
- Knowledge teams
- To translate business needs into practical technology solutions and system enhancements
- Develop and maintain:
- Reporting dashboards
- Insight tools
- To support business development planning
- Campaign performance analysis
- Decision-making of management
- Identify opportunities to improve:
- Client intelligence
- Intermediary intelligence
- Understand relationship networks
- Referral pathways
- Discover growth opportunities
- Support implementation of new technology and system enhancements, including:
- Requirements gathering
- Testing
- Roll-out planning
- User adoption
- Act as the key liaison with:
- External technology vendors
- Platform providers
- To manage relationships
- Service delivery
- Renewals
- Ongoing optimisation
- Establish and document best practice processes to ensure:
- Consistency
- Efficiency
- Compliance
- Across all teams
- Monitor:
- Market developments
- Emerging technologies in:
- CRM
- ERM
- Marketing automation
- Data analytics
- Recommending improvements where applicable
- Ensure compliance with:
- Data protection, privacy, and regulatory requirements across:
- Client and contact data
- Systems and campaigns
- Data protection, privacy, and regulatory requirements across:
- Provide leadership and subject-matter expertise on:
- How technology can enable strategic, data-driven business development
- Marketing activity across the firm
- Responsible for incident management of martech tools:
- Responding to and escalating critical issues in a timely and appropriate manner
- Optimise:
- Operational efficiency
- Strengthen governance
- Embed continuous improvement across the team
- Lead and develop direct reports or support resources to build a high-performing team
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Education, Skills, & Experience
- Relevant experience in a business development or market technology role within a professional services environment
- Experience working with CRM systems and data-driven BD approaches
- Proven experience:
- Implementing new technology
- Driving adoption
- Experience working in a partnership environment (essential)
Desired Soft Skills
- Client-centric and commercially focused
- Strong planning and organisational skills
- High attention to detail
- Collaborative and proactive
- Strong communication skills
Additional Notes
- Candidates should be flexible to work outside core hours during intense team periods
- No recruitment agency applications will be accepted
- Only shortlisted candidates will receive an interview notice
Walkers global is an equal opportunity employer. Equality and diversity are key to our strategy and reinforcing our goal to remain an employer of choice. We are committed to a work environment that supports all individuals irrespective of their gender, ethnicity, nationality, race, religion, marital status, age, disability, pregnancy, sexual orientation, gender identity, or any other legally protected characteristic. Employment opportunities are open and accessible to all purely on the basis of personal ability.
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