Proofpoint
Senior Marketing Manager UKISA
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Senior Regional Marketing Manager — UK, Ireland & South Africa
About Proofpoint
Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organisations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.
At Proofpoint, you’ll be part of a global team that breaks barriers to redefine cybersecurity, guided by our BRAVE core values:
- Bold in how we dream and innovate
- Responsive to feedback, challenges and opportunities
- Accountable for results and best-in-class outcomes
- Visionary in future-focused problem-solving
- Exceptional in execution and impact
About the Role
We’re looking for a **successful Regional Marketing Manager for the UK, Ireland, and South Africa.
You’ll be the face of marketing to regional sales, owning the regional marketing plan and representing the full marketing scope to regional sales leaders. This is an essential connective role between marketing and sales in the region. You’ll bring a strong understanding of ABM and digital marketing, and you can guide strategy or roll up your sleeves to execute.
Day to Day Responsibilities
- Own the regional marketing plan across:
- Demand generation
- Channel marketing
- Events (including field events)
- Marketing field execution
- Be accountable for quarterly and annual targets and ensure budget supports these objectives (UK and Ireland are priority; South Africa is covered but not the main focus).
- Serve as the single point of contact between the marketing team and regional sales leadership.
- Represent the full scope of marketing to sales leaders, translating their priorities into marketing programs and ensuring both sides remain aligned.
- Partner with the ABM Director to bring high-value account-based initiatives to life across the region:
- Guide and support the execution of regional-specific tactics.
- Align on impact measurement for programs.
- Create and run Proofpoint events in the region, end-to-end:
- Concept development
- Format and venue planning
- Content creation
- Invite management
- Post-event follow-up (Including Proofpoint Conference, executive roundtables, CISO dinners, and other field events.)
- Operate as the partner marketing lead for the region, driving initiatives with resellers and strategic partners:
- Develop and execute joint marketing campaigns that drive pipeline through the reseller channel.
- Work closely with reseller-led marketing teams to maximise returns on co-funded campaigns.
- Collaborate with the digital team on integrated campaigns to power regional marketing objectives:
- Webinars and crowd-sourced content syndication
- Paid media strategies
- Email campaign execution
- Website and asset localisation for the region
- Localise corporate EMEA campaigns for the UK, Ireland, and South Africa, coordinating with vendors/agencies as needed.
- Maintain strong alignment between regional sales leaders and marketing by participating in quarterly meetings with both mid-market and enterprise teams, reporting progress on initiatives.
- Work closely with Product Marketing and PR teams to tailor messaging effectively for the UK, Ireland and South Africa regions.
- Develop cross-sell, upsell, and competitive take-out programs to expand Proofpoint’s market presence and opportunities globally.
- Provide quarterly reporting to leadership on the impact of programs including:
- Response analytics
- Marketing-generated qualified leads (MQLs)
- Contribution to pipeline targets (Deliver insight-driven recommendations, not just numeric reporting.)
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What You Bring
You need a proven track record within B2B marketing, with expertise ideally in SaaS, cloud, or IT security:
- Strong grasp of Modern B2B marketing practices — demonstrating strategic thinking and hands-on execution ability:
- Ability to transition from planning initiatives to managing their day-to-day execution seamlessly.
- Comfort executive AI tools and solutions — our teams actively integrate AI into core marketing workflows, and candidates should reflect a similar approach already.
- Confidence in working with sales leadership (regional and executive-level):
- A proven ability to deliver increased results while holding conviction and credibility in the room.
- Strong background in high-impact event delivery — including but not limited to leading event concepts, logistics, content development, and attendee conversion.
- Demand generation expertise across all major channels:
- Digital marketing
- Social media marketing
- Thought leadership/new approaches to content creation
- Live virtual/wallet events and webinars
- Paid/sponsored traffic
- Field-led demand generation programs
- Experience managing marketing programs through resellers and/or strategic partners:
- Specific experience in channel marketing is a plus.
- Proficient in Salesforce and related CRMs for lead and pipeline management.
- A creative, creative-thinking problem-solver who consistently:
- Introduces forward-thinking ideas and questions the status quo.
- Helps drive our teams to new approaches and first-to-market executions.
- Resilient and capable of thriving in a high-octane, fast-paced market.
- Experience with technical/easy retention tracking technologies (Hubspot preferred but not required) for campaign and lead measurement.
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Location and Travel
- Based in our Reading, UK office
- Around 20% travel, primarily across the UK and Ireland
Why Proofpoint?
At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package:
- Competitive compensation
- Comprehensive benefits
- Career success on your terms
- Flexible work environment
- Annual wellness and community outreach days
- Always-on recognition for contributions
- Global collaboration and networking opportunities
Our Culture
Our culture is rooted in values that inspire belonging, purpose, and long-term success. We value and encourage diversity—applications from individuals of all backgrounds, experiences, and perspectives are welcome. If you require accommodation during the application or interview process, please contact [accessibility@proofpoint.com].
*(Note: Not included in Markdown output—above is minimal and clean formatting. Accessibility links are treated as in-text references.)*
How To Apply
Interested? Submit your application with any supporting information — we look forward to hearing from you!
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