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Senior Marketing Scientist
Job Opportunity: Marketing Science at Snap Inc.
Snap Inc. is a technology company that empowers people to express themselves, live in the moment, learn about the world, and have fun together through innovative products like Snapchat, Lens Studio, and Snap Spectacles.
The Data Science & Insights Team seeks Marketing Science specialists to drive actionable insights, improving decision-making quality, speed, and understanding of customers and products.
About the Role
We’re looking for a Marketing Science specialist to join our team at Snap Inc.! This position focuses on driving marketing effectiveness across Small and Medium Customers (SMC), using learning-agenda strategies, experimental design, causal analytics, and ads efficacy solutions.
As our team’s advocate, you’ll enhance advertiser performance and Snap’s value proposition through data-driven solutions.
Key Responsibilities
- Drive marketing effectiveness across Small and Medium Customers (SMC) using:
- Learning-agenda strategies
- Experimental design
- Causal analytics
- Advertising (ads) efficacy solutions
- Design measurement, research, and learning plans for critical verticals, aligning with media objectives and long-term business growth
- Collaborate with Product and R&D teams to identify, prototype, and scale innovative solutions
Collaborative & Leadership Scope
- Build a measurement capability and advocacy internally across relevant teams
- Contribute to quarterly Objectives & Key Results (OKRs), focusing on:
- Advertiser growth
- Solutions adoption
- Innovation in measurement tools and capabilities
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Key Requirements
Abilities & Skills
- Strong communication skills for reporting to senior and executive stakeholders, both internal and external
- Proven experience in defining, developing, and leading cross-functional projects
- Ability to structure and conduct complex analyses, generating actionable insights and recommendations
- Profound understanding of marketing measurement concepts, solutions, and statistical fundamentals in ads efficacy
- Advanced analytical tool proficiency (e.g., SQL, R, SAS)
- Strong knowledge of digital advertising ecosystems, including social (Snapchat), ad measurement specifics, and advertiser needs
- Creative problem-solving for vertical-specific measurement solutions
Minimum Qualifications (Essential)
- Bachelor’s degree (or equivalent experience) in quantitative, business, or related disciplines
- 5+ years of advanced analytics and measurement experience in one of the following:
- Tech companies
- Media agencies
- Consulting firms
- Advertisers
- Research companies
- Direct experience in ads measurement and analytics
Preferred Qualifications (Nice-to-Have)
- Master’s degree or equivalent in business, math, economics, engineering, or a related field
- Experience in negotiating and drafting SOWs (Statements of Work) and contracts, with preference for tech procurement perspectives
- Prior work experience with top-performance or brand advertisers
- Experience building and nurturing client/partner relationships
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Diversity & Workplace Commitment
Snap is committed to fostering an inclusive and diverse team. Our "default together" approach means a focus on in-person collaboration, aiming for 4+ office days per week.
Snap Inc. values equality and is proud to be an equal employment opportunity employer, ensuring inclusivity for:
- Race/religious creed/color/national origin/ancestry
- Disability/medical conditions/genetic info
- Marital status/sex/gender identity/life stage (e.g., pregnancy, childbirth)
- Age/sexual orientation/military/veteran status
Why Join Snap?
Snap Inc. is a community—and we support you through personal and professional growth! Our benefits include:
- Paid parental leave (for all genders)
- Competitive compensation packages tied to long-term success
- Comprehensive medical and mental health support programs
- Work-life balance tailored to your needs
Pro Tip: If you require reasonable accommodations, don’t hesitate to share your needs with us.
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