The Specialist Works | B Corp ™
Senior Media Executive
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Senior Media Executive
About The Specialist Works
The world is obsessed by small start-ups or the largest corporates. Most UK media agencies are built to serve the top 100 spending clients, and there are multitude of boutique agencies to serve those starting out in business. The Specialist Works is different. We are built exclusively for marketers at entrepreneurial brands. Businesses that are past the messy start-up stage but are worlds away from the slow-paced nature of large corporates.
Our clients span large privately owned businesses (often PE backed, founder-led or both) and small to mid-cap public enterprises. They are fighting larger, more established competitors and know they need to think and behave differently to win. They don't conform to category norms. Since they can't out-spend their competitors, disruption is the safest move they can make.
The marketers leading these brands are innovative, resourceful, moving at pace and in all-out growth mode. They're powerful; redefining categories, overtaking and acquiring traditional businesses and changing consumer behaviour along with it.
Our clients share three common yet exciting challenges which define everything we do as an agency:
- Consumer – customer acquisition is key to their success
- Company – they are highly ambitious and built lean
- Category – they are often outspent by their competitors, need to outmanoeuvre the competition and are passionate about disrupting an established category
Role Overview
We are looking for a dynamic and results-driven Senior Exec to join our Out-of-Home (OOH) and Print Media team. This role is a fantastic opportunity for a mid-level professional who is ready to take ownership of OOH and Print Media campaigns as part of integrated, multi-channel media strategies. The role will primarily focus on OOH, but there will be a need to run Print campaigns – around an 80:20 split.
As a Senior Exec, you'll be hands-on in media planning, buying and campaign management of OOH campaigns while also controlling Print-led campaigns which include magazines, newspapers and direct mail. You'll collaborate closely with clients, internal teams and media partners to ensure campaigns run smoothly, meet performance targets and make meaningful impact.
This role offers the chance to grow breadth across offline media channels within an innovative, fast-paced agency environment, while maintaining a strong grounding in OOH and Print Media excellence and making a tangible impact on client success.
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Key Responsibilities
- Manage client communication, deliver against specific business outcomes, and be responsible for campaign success against any given brief
- Plan, execute, and manage the delivery of OOH campaigns, including roadside, rail and underground, along with Print Media campaigns – door drops, direct mail, magazines and newspapers (both inserts and press). Ensure all campaigns are delivered on time, within budget and meet agreed performance objectives.
- Act as OOH expert, offering deep knowledge across all aspects of the channel, advising the team and wider business with regard to effective solutions for client objectives and budgets.
- Be the day-to-day contact for clients, understanding their objectives and advising on opportunities in both OOH and Print Media. Ensure activity aligns with wider marketing goals and contributes to integrated, multi-channel strategies.
- Work closely with vendors, publishers, and OOH media owners to secure placements, negotiate rates, and manage bookings, ensuring high-quality delivery of media buys across all channels.
- Monitor campaign delivery and performance for OOH and Print activity, analyzing data and providing clear, actionable reporting. Use insights to inform optimizations and future recommendations, including client presentations (e.g., PCA / MBR / QBR).
- Actively negotiate best possible media space and rates with media owners, ensuring strong commercial outcomes and continual optimization of client spend.
- Collaborate with internal teams, including creative, digital, and client services to deliver integrated media solutions ensuring OOH and Print activities complement other channels within broader media plans.
- Oversee campaign budgets for OOH and Print activity, ensuring effective use of client spend and delivering cost-efficient, well-managed media plans.
- Support development and presentation of new business pitches and proposals, contributing channel insight, audience recommendations, and campaign details.
- Stay updated with industry trends and best practices in OOH and Print, proactively identifying opportunities to test, learn, and enhance campaign effectiveness.
Requirements
Who You Are:
- Media Savvy: Hands-on experience in planning, buying, and managing Print and OOH campaigns in the UK media landscape.
- Relationship Builder: Enjoy working with teams, clients, suppliers, and partners, building strong collaborative relationships with common goals in mind.
- Organised & Detail-Oriented: Ability to manage multiple projects and deadlines, delivering with precision.
- Analytical Thinker: Comfortable with data and translating performance metrics into actionable insights.
- Proactive: Always looking out for campaign optimizations and not afraid to suggest new ideas or approaches.
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Benefits
Working Conditions:
- Minimum 3 days in the office per week.
- May require ad-hoc travel to client meetings or industry events.
Perks:
- 9-day fortnight arrangement (every other Friday off).
- Share options for employees.
- A fast-paced, people-first environment where everyone grows, learns, and thrives.
Company Values:
- Passion: Share your excitement for what drives you.
- Inquisitiveness: Ask “what’s possible?” and “why not?”
- Caring: Be a good professional, colleague, and human.
- Knowledge: Know a lot, share it, and continuously learn.
- #IamPICK: We live these values daily.
Social and Environmental Commitment
At The What's Possible Group, our mission is to build a team we are proud of. Proud of results, relationships, and our commitment to people, planet, and profit.
With initiatives like What's Possible University, employees access L&D programs (e.g., anti-bribery & corruption, DE&I, and ethical policy). As part of our dedication:
- Sustainability Efforts: Minimize waste (e.g., water and cardboard recycling), prioritize eco-friendly suppliers (e.g., switching to renewable energy), and promote remote work to reduce carbon emissions.
- Corporate Responsibility: Social Equity and Inclusion in workplace culture and content creation, including disability and workforce diversity.
As part of this role, you’ll support green office practices, boost CSR initiatives, and align operations with sustainability values while maintaining professional standards.
At The What’s Possible Group, diversity and difference drive innovation. We embrace an equal opportunity employer stance — valuing inclusion to create the best innovative team from diverse talent.
Flexibility:
If you require flexibility options, we encourage you to apply regardless—our aim is accommodating flexibility.
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