Lucy Walker Recruitment
Senior National Account Manager
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Senior National Account Manager
National Account Manager – FMCG (Healthcare Focus) – Strategic Growth Role
About the Role
Are you a commercially astute National Account Manager with a hunger for new business and a talent for opening doors? We are partnering with a dynamic, market-leading FMCG manufacturer to recruit a collaborative professional to lead one of their growing divisions, now expanding rapidly within a key commercial area.
This is a rare opportunity to take full ownership of a strategic channel, blending new business development with key account growth—not just maintaining the status quo, but shaping strategy, driving brand presence, and mentoring a team in an open, supportive culture.
Ideal candidates should possess:
- A proven track record in FMCG, particularly within healthcare.
- A hunger to make tangible commercial impact.
Support for the application is available now—faltering is not an option for suitable candidates.
The Responsibilities
As the Senior National Account Manager, you will be the driving force behind commercial strategy at our client’s organisation. Reporting directly to the Head of Sales, your responsibilities are:
- Own the channel P&L and accelerate growth across healthcare, facilties management, hospitality, education, and broader FMCG markets.
- Lead new business development—this is a "door-knocking" role:
- Proactively identify and secure new business opportunities.
- Build and maintain new commercial relationships.
- Close high-value deals.
- Manage key strategic accounts:
- Expand relationships with major UK distribution groups.
- Drive commercial strategy across both own-label and branded products:
- Define and execute growth plans.
- Develop launch strategies, promotional calendars, and disruptive in-store strategies.
- Lead and mentor a high-potential team:
- Provide commercial guidance and upskill junior team members beyond traditional managerial responsibilities.
- Foster a culture of teamwork, leadership development, and solutions-focused problem-solving.
- Collaborate cross-functionally:
- Engage closely with sales, marketing, category, R&D, and supply chain teams to ensure product excellence, pricing strategy, and service optimisation.
- Make data-driven decisions:
- Utilise market insights and customer feedback to refine strategies and strengthen product propositions.
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The Ideal Candidate
This role requires a senior commercial professional with deep FMCG expertise—specifically, a sales "hunter" capable of opening opportunities, then successfully converting them.
Essential Skills & Experience
- 5+ years in FMCG sales, with a track record in new business development and key account growth.
- Industry-relevant sector experience, particularly with major UK distribution groups.
- Commercial acumen & P&L ownership:
- Owned and operated P&Ls before—demonstrate the ability to forecast accurately and drive growth.
- Proven leadership:
- Experience mentoring high-performing teams, elevating junior staff’s commercial awareness.
- In-depth product knowledge across both own-label and branded products.
- Negotiation & influencing skills:
- Exceptional communication, persuasion, and contract management, particularly for complex tenders.
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This role exceeds expectations in ownership and account growth, rewarding those who demonstrate spirit, strategic insight, and the ability to follow deals through to conclusion.
The Culture
Part of a collaborative, solutions-focused organisation, where: ✔ The leadership team is accessible and supportive. ✔ The culture values transparency and teamwork. ✔ A "solutions-first" mindset is deeply embedded. ✔ People are seen as assets, backed by genuine investment in their professional growth.
This business shapes and reshapes teams to succeed—contributors in support roles or leadership positions are welcomed warmly.
How to Apply)
Now is the time to act—acting swiftly is pivotal to securing this role.
If the description resonates, apply immediately with your CV via the provided contact method.
While we cannot reply to every application, candidates demonstrating misalignment will not receive further contact. Only those whose profiles align with our expectations will receive immediate consideration.
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