Flora Food Group
Senior National Account Manager - Industry & Manufacturing
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Lead the growth of Flora Professional's Industry & Manufacturing business by building strategic partnerships and delivering innovative culinary solutions across the UK & Ireland.
Position: Senior Key Account Manager, Flora Professional
Location: Southwark, London (Hybrid)
About The Position
As Senior Key Account Manager for Flora Professional, you will lead the commercial growth of our Industry & Manufacturing (B2B) channel across the UK & Ireland. You'll develop strategic partnerships with leading manufacturers, identify new commercial opportunities and deliver sustainable growth across one of Flora Professional's key strategic pillars.
Working with some of the UK's leading food manufacturers, you'll help customers create exceptional products by combining commercial expertise with Flora Professional's culinary solutions. From bakery and desserts to sauces, soups, beverages and other food applications, you'll work closely with customers to understand their challenges and develop innovative solutions that deliver mutual growth.
You'll also lead and develop a Junior Key Account Manager, helping build capability, strengthen customer relationships and ensure consistent commercial execution across the channel.
This role is ideal for an ambitious commercial professional who thrives in a fast-moving, customer-focused environment and has proven experience growing strategic B2B accounts within Foodservice or FMCG.
Your Mission Objective
Drive Strategic Customer Growth
- Develop and execute Flora Professional's Industry & Manufacturing growth strategy across key sectors including Bakery, Desserts, Soups, Sauces, Beverages and wider food applications. Build long-term partnerships with leading manufacturers while identifying new sectors and commercial opportunities.
Build Strong Commercial Partnerships
- Develop trusted relationships with procurement, commercial, technical and culinary stakeholders. Own the complete sales pipeline—from lead generation through to bids, tenders, negotiations and long-term commercial agreements.
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Bring Culinary Innovation to Customers
- Work closely with our Culinary, Marketing, Technical and R&D teams to support recipe development, menu innovation and product applications that showcase the performance and versatility of Flora Professional's portfolio.
Deliver Commercial Excellence
- Lead customer negotiations, Joint Business Planning, pricing discussions and long-term commercial planning. Manage forecasting, budgeting and sales performance while using commercial insight and data to identify opportunities, mitigate risks and drive sustainable growth.
Lead And Develop Others
- Line manage and coach a Junior Key Account Manager, fostering a collaborative, high-performing culture built on accountability, development and customer excellence.
What Does It Take to Be Successful?
You're an experienced Foodservice commercial professional who understands the complexity of Industry & Manufacturing customers and knows how to build long-term strategic partnerships. You're commercially astute, customer-focused and motivated by creating growth through collaboration, innovation and outstanding execution.
You'll Also Bring
- Proven experience managing strategic B2B accounts within Foodservice, FMCG or Industry & Manufacturing.
- Experience selling food ingredients or food products into manufacturing customers.
- A strong track record of identifying, developing and growing long-term commercial opportunities.
- Excellent relationships with decision-makers across food manufacturers or large B2B customers within the UK & Ireland.
- Strong commercial acumen with experience leading negotiations, pricing discussions and Joint Business Planning.
- Confidence working cross-functionally with Marketing, Technical, R&D, NPD, Culinary, Supply Chain and Finance teams.
- Outstanding communication, influencing and stakeholder management skills.
- An entrepreneurial mindset with the energy, resilience and curiosity to identify new opportunities and challenge the status quo.
- A genuine passion for food, innovation and helping customers create exceptional culinary experiences.
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What's Next?
If you're ready to play a leading role in growing Flora Professional's Industry & Manufacturing business and want to work with some of the UK's most exciting food manufacturers, we'd love to hear from you.
Application Deadline: 27th July 2026
For questions, you can reach out to Richard Hodgson, Talent Acquisition, via WhatsApp at +44 (0)7884 603 724 or email at richard.hodgson@florafg.com.
We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.
Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
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